You’re not alone if you’re wondering whether your next car should have a gasoline engine, a hybrid system, or a fully electric drivetrain. Newer hybrids and fully electric vehicles (EVs) have different ownership and cost considerations compared to traditional gas-powered cars. This guide breaks down gas vs. hybrid vs. electric cars’ pros and cons, along with which options might be best for you.

Posted in Model Comparison, New Toyota Vehicles | No Comments »

Owning a Toyota RAV4 means you’re ready for anything—from city streets to sandy shores and everything in between. With its comfortable interior, excellent fuel economy, and available all-wheel drive, the RAV4 is the ideal companion for Florida adventures. If you’re based in Jacksonville and looking to make the most of your weekends, here are some of the best day trips to explore—all within a few hours of the city.

Posted in Local | No Comments »

Choosing the right Toyota truck isn’t just about looks (although it’s nice finding one that’s easy on the eyes). Your truck should match up with your needs. Whether you’re hauling boats, loading construction materials, or helping friends move furniture, Toyota designs trucks to handle anything you throw at them. From the Tacoma, which is great for weekend adventures and daily commutes, to the Tundra, which is equipped for serious jobs and heavy-duty projects, there’s a truck for you in Toyota’s lineup.

This guide will help you cut through the marketing noise. We focus instead on the specs that actually matter (we’re talking payload capacity, tow ratings, and real-world performance) so you can decide which truck best fits your needs.

Posted in Model Comparison, New Toyota Vehicles | No Comments »

Picking out a first car is a big deal, whether you’re a teen with a fresh license or a parent concerned about your young driver’s safety. You’ll need something safe, reliable, and affordable that won’t break the bank on insurance or gas, and a Toyota might be just what you’re looking for. These cars hold their value well, keep you protected on and off the highway, and won’t leave you stranded when it matters.

Posted in Model Comparison, New Toyota Vehicles | No Comments »

Life changes, and so do your transportation needs. The 2025 Toyota lineup understands this reality by offering vehicles tailored for each step of life’s journey. Whether you need your first reliable car on a tight college budget, have a family that’s outgrowing your current ride, or are ready for that luxury car you’ve always dreamed of, Toyota’s newest models deliver solutions that adapt to your changing world and grow alongside you.

Posted in Toyota Tips | No Comments »

The new Toyota Safety Sense 3.0 (TSS 3.0) suite of driver-assistance technologies in the 2025 models enhances your safety and that of your passengers on the road. In this article, our Keith Pierson Toyota team looks at what’s new, what’s better, and how these changes will assist you in real-life scenarios.

Posted in Technology | No Comments »

The Toyota Corolla Cross and Mazda CX-30 are two top contenders for car shoppers seeking a well-equipped compact SUV. While the CX-30 has an upscale cabin and a sporty vibe, the Corolla Cross offers more interior space and better fuel efficiency. Here’s a closer look at how these two models compare. 

Posted in Corolla Cross | No Comments »

The 2025 Toyota Camry and the 2025 Nissan Altima stand at the top of the midsize sedan market. To help you get the best value and see which model is right for you, our team at Keith Pierson Toyota pits these sedans against each other to highlight their differences and advantages. Read this Nissan Altima and Toyota Camry comparison guide to dig into what matters: performance, features, and cost.

Posted in Camry | No Comments »

Are you looking for a new truck? The 2025 Toyota Tacoma and Nissan Frontier are options you can choose in the midsize pickup truck segment. They both showcase distinctive attributes, with their four-door configuration and extended bed options setting a benchmark for competitors to aspire to. The Tacoma offers comprehensive configuration and trim options, a fuel-efficient powertrain, and rugged off-road capability. The Frontier delivers confident towing capability and a no-nonsense, practical design.

If you’re looking to invest in a new pickup, choosing between them can be a challenge. AtKeith Pierson Toyota in Jacksonville, we’ll help you choose with our 2025 Nissan Frontier vs. Toyota Tacoma review.

Posted in Tacoma | No Comments »

If you’re looking for a midsize SUV, the 2025 Toyota Highlander and 2025 Honda Pilot probably made your shortlist. These family favorites pack comfort, capability, and tech features that put them at the top of their class. Let’s look at all the most important Toyota Highlander vs. Honda Pilot specs. We’ll break down pricing, reliability, performance, interior space, and safety to help you figure out which SUV fits your family’s lifestyle better.

Posted in Model Comparison, New Toyota Vehicles | No Comments »