When you think about Toyota cars, a few characteristics come to mind: reliability, responsibility, technology, and safety. And while the last quality may go overlooked by drivers and bloggers, we promise you that keeping your family safe is always our first priority. So today, we want to share with you Toyota Safety Sense™, the suite of active safety features that are included as standard on more and more new Toyota models. Here are a few of the suite’s most impressive safety features.
The Pre-Collision System with Pedestrian Detection (PCSPD) is one useful safety features that uses radar and cameras in your vehicle to track the road ahead of you and sense if there’s an obstacle in the way. If there is, emergency braking can be applied if the vehicle doesn’t think the brakes are being deployed fast enough, which can save you from a potential collision.
Automatic High Beams are another great feature that take the stress out of driving at night. When the vehicle sense another car approaching, it will switch off your highbeams to avoid distracting other drivers on the road. You’ll be glad to have this feature, and the drivers around you will be doubly so.
Lastly, Dynamic Radar Cruise Control takes the radar sensor from PCSPD and helps you keep a safe distance from cars around you when on cruise control. The radar detects the speed of vehicles around you, especially those in front of you, and sets your speed to be a certain adjustable distance from them. When they slow down, you slow down. When they accelerate, so do you. And when other things get in the way, the system can apply emergency brakes to make sure all vehicles remain safe and secure.
So what are you waiting for? Ask Keith Pierson Toyota today for the best deals on a new or certified pre-owned Toyota car so you can experience these great features for yourself!


