Tire Care Tips
A car is a complicated piece of machinery. Almost every piece and part has a job to do to keep the car moving forward. Some parts, like the tires, are more important than others. Keeping your tires in the best possible condition can improve fuel efficiency and allow you to feel safer on the road. The team at Keith Pierson Toyota has put together this guide of tire care tips to show what you can do to help.
How Long Do Tires Last?
Although their technology has improved tremendously over the years, tires don’t last forever. Unfortunately, there is no single answer to how long they last. Tires will vary from manufacturer to manufacturer and are impacted by variables such as driving style, climate, and road conditions. Tires on a car that’s driven around town are probably going to last longer than those on a vehicle driven consistently at high mileages across the country.
If you drive on average between 12,000 and 15,000 miles a year, you should be able to get about three to five years out of your tires, according to both Bridgestone and Goodyear. As your tires age, that’s when you should pay particular attention to some of these preventive care tips. You want to replace tires before they get into critical condition. Michelin says that tires should never be driven beyond 10 years no matter their condition.
Avoid the Potholes
You can’t control the conditions of the roads you drive, but you can adjust how you approach them with an eye toward extending the life of your tires. Stay vigilant for potholes and other types of road hazards, and try to avoid them if you can. At a minimum, take them at lower speeds to reduce the wear and tear on your drywalls.
Another preventive measure for tire wear is planning out your route so you can be sure you’re driving on roads in good condition. Don’t drive on roads that you know need smoothening, and stay away from uneven or unpaved surfaces. Every time you drive over or through a roadside hazard, you can accelerate tire damage and reduce a tire’s life span.
Certain driving habits can also hasten the decline of your tires. Consistently driving at a high rate of speed, hitting the brakes hard, and going around corners with reckless abandon can all cost you tread in the long haul. Eliminate these habits and you may add miles to the life of your tires.
Keep Them Filled
Inflation is bad for the economy, but it’s good for the lifespan of your tires. Each tire comes with a recommendation from the manufacturer on how many pounds per square inch of air they should carry. Falling substantially short of or going over that recommendation can be disastrous.
Under- or over-inflation creates unnecessary friction at the point of contact between the tire and the roadway, which leads to greater wear on the rubber. Under- or over-inflation can also cost you at the pump — as you won’t be getting optimal gas mileage — or cause safety hazards. That said, you cannot check your tire pressure too often; a good rule of thumb is to take out the tire gauge at least twice a month.
Rotate Regularly
Tires do not exhibit wear and tear uniformly. They break down at different rates and in different patterns, based largely on their position on the car and whether you have an all-wheel drive or front-wheel drive vehicle. Those transmissions distribute power and deal with force in different ways.
Regularly rotating your tires can help extend their lifespan by making sure that the wear is distributed evenly across all four tires. If you always keep your tires in the same position, some will age more quickly than others and, as a result, might need replacements sooner than you think. Rotating your tires at regular intervals is a good habit to start.
Keep the Car in Alignment
Your tires work with the car’s suspension as a system, with the elements operating together in harmony as the car goes down the road. Everyday driving or just hitting a pothole wrong can cause the system to fall out of alignment. This means the tires are no longer sitting straight in the suspension system and you might have to angle the steering wheel to make sure the car moves forward as normal.
Let this go long enough and you will start to see your tires wear unevenly, which reduces their lifespan. If your car’s steering wheel vibrates, or the car drifts right or left even though you’re on a straight road, it might be time to invest in a professional realignment. Doing so will help extend the useful life of your tires.
Maintain Balance
Another structural issue involving the suspension that can cause premature tire wear is when your tire or wheel assemblies carry different weights. As you might imagine, having one assembly weigh more or less than the others can cause imbalances in how the car runs.
Unfortunately, it’s your tires that shoulder this imbalance, leading to uneven wear and tear. Having an unbalanced car can cause other mechanical problems. Unusual vibrations inside the car, either in the steering wheel or through the seats, can be a prime indication of balance problems. Keeping your car in balance can help keep your tires in service longer.
Keep Your Car in Top Shape at Keith Pierson Toyota
Whether you need routine maintenance or unexpected repairs, trust the service technicians at Keith Pierson Toyota, serving Jacksonville and other areas of North Florida. We can help keep your car on the road for as long as possible. While our team specializes in Toyota models, we service cars of any make.
Keith Pierson Toyota is a full-service dealership. We offer new Toyota sedans, crossovers, full-size SUVs, and trucks, as well as one of the area’s largest inventories of used or pre-owned vehicles from all the major manufacturers. Need help with financing? The experienced professionals in our finance center maintain relationships with major local lenders and can get you a payment that works for your budget.
Family-owned and -operated, we offer two years of complimentary maintenance on every new vehicle. Call us or contact us online to discuss your needs. We’d love to see you.
What Is ToyotaCare?
If you’re shopping for a new vehicle in Jacksonville, Florida, consider getting a Toyota at Keith Pierson Toyota. Toyota cars, SUVs, minivans, and trucks are known to be exceptionally reliable and long-lasting, meaning they make your money go further. However, even the most dependable vehicles still need proper maintenance to stay in good shape for the long haul. Fortunately, Toyota has that covered with its free ToyotaCare plan. Find out more about ToyotaCare in this comprehensive guide.
What Is ToyotaCare?
ToyotaCare is a complimentary auto maintenance program that comes with any new Toyota model. Whether you decide to buy the well-rounded Toyota Camry, the family-friendly Toyota Highlander, or the brawny Toyota Tacoma, this maintenance plan is included in the purchase price of your new vehicle.
For almost every Toyota vehicle, ToyotaCare provides free factory-scheduled service for two years or 25,000 miles. It covers maintenance at a six-month or 5,000-mile interval, meaning you’ll receive four free services throughout the duration of the program. If you purchase the hydrogen fuel-cell Toyota Mirai, you’ll enjoy coverage for three years or 35,000 miles. In addition, your ToyotaCare plan includes complimentary 24-hour roadside assistance for two years and unlimited miles.
Your Toyota dealership will provide timely reminders to ensure you won’t forget your service dates. They also keep records of all the services your vehicle has undergone. You’ll be able to see your car’s complete maintenance history in the owners’ section of Toyota’s official website.
ToyotaCare is transferable to private buyers of Toyota vehicles as long as it hasn’t expired. Therefore, if you buy a Toyota model that’s less than two years old, you may be entitled to free auto maintenance.
What Are the Auto Services Included in ToyotaCare?
As a beneficiary of the ToyotaCare program, you won’t have to pay for standard auto services during a scheduled maintenance visit. These services include:
- Engine oil and filter changes: ToyotaCare’s free oil and filter changes can go a long way in keeping your Toyota’s engine in tiptop condition. They ensure your engine will stay clean, cool, and well-lubricated so that it’ll be able to run smoothly and deliver peak performance. Besides improving your car’s performance, changing your engine oil and filter regularly can also lead to better fuel economy and longer engine life.
- Tire rotations: Usually, the front tires of a vehicle bear more weight and wear faster than the rear ones. If left unattended, uneven tire wear can lead to poorer handling and braking, which increases your chances of getting into an accident. Regular tire rotations at a Toyota-certified service center can help prevent your tires from wearing unevenly, resulting in better road grip and less frequent tire replacements.
- Fluid top-ups: Other than the engine oil, your Toyota relies on a variety of other fluids to remain in good working order, such as engine coolant, brake fluid, and transmission fluid. As part of the ToyotaCare program, you’ll receive free fluid checks and top-ups with every maintenance visit.
- Multi-point inspections: While you still have ToyotaCare coverage, you can rest assured your vehicle won’t have any undetected issues. When you take your car to a service center for scheduled maintenance, the technicians will perform a multi-point inspection to make sure everything is working properly. If they detect a problem, they’ll fix it promptly to prevent it from escalating into a major issue. This can help prevent costly repairs in the future.
If you’re stranded in the middle of nowhere or get involved in an accident, ToyotaCare provides complimentary 24-hour roadside assistance to help you get out of trouble. This program includes the following services:
- Spare tire installation.
- Battery jump-starts.
- Lockout protection.
- Emergency fuel delivery.
- Towing.
- Winching.
What Does ToyotaCare Not Cover?
With ToyotaCare, you’ll only receive free maintenance once every six months or 5,000 miles. If you want to service your vehicle more often, you have to bear the costs of the additional visits. Also, you need to pay for any auto services that aren’t covered under the plan, such as brake pad changes, battery replacements, windshield wiper replacements, or transmission repairs.
What Is ToyotaCare Plus?
After your ToyotaCare expires, you can extend your free maintenance plan by opting for ToyotaCare Plus. Unlike the standard program, ToyotaCare Plus comes at a cost. You have three time limits and six mileage options to choose from, which are as follow:
- Three years or 30,000 miles.
- Three years or 45,000 miles.
- Four years or 45,000 miles.
- Four years or 60,000 miles.
- Five years or 60,000 miles.
- Five years or 75,000 miles.
To choose the right ToyotaCare Plus plan, you need to take your driving habits into consideration. If you drive more than the average American, who racks up about 12,000 miles a year, you may be better off picking the higher mileage limit regardless of your preferred coverage period. However, if you don’t drive often, the lower mileage limit should suffice. Additionally, ToyotaCare Plus includes roadside assistance for the entire duration of your chosen plan.
Another benefit of getting ToyotaCare Plus is that it covers more auto services than the standard plan. It includes inspections of the driveshaft, transmission, and fuel-line system, as well as any recommendations outlined in the maintenance plan for your Toyota vehicle.
To be eligible for ToyotaCare Plus, your Toyota must be less than 37 months old and have fewer than 31,000 miles on its odometer. If you purchase this plan, you’re allowed to cancel it within 30 days as long as you haven’t started using the coverage. Similar to ToyotaCare, ToyotaCare Plus is also fully transferable to the next owner. However, you’re required to pay a fee of $50 to transfer it.
If you’re interested in buying a Toyota vehicle, you can view and test drive any of the latest models at Keith Pierson Toyota. Our dealership is the best place in Jacksonville to shop for a new Toyota because of our competitive prices, attractive finance and lease specials, and outstanding customer experience. In addition, we have a state-of-the-art Toyota-certified service center and factory-trained technicians to provide top-notch ToyotaCare services. Feel free to contact us if you have any inquiries.
Highlander vs. RAV4
If you’re planning to buy a new Toyota SUV in Jacksonville, Florida, consider dropping by Keith Pierson Toyota to view the 2021 Toyota RAV4 and 2021 Toyota Highlander. These two SUVs are highly sought-after because of their outstanding reliability, great fuel economy, and generous infotainment and safety features. However, they have certain differences that may make them more or less suitable for you. Check out this comprehensive comparison between the Toyota RAV4 and Toyota Highlander to make a better-informed choice.
Trim Levels and Prices
The 2021 Toyota RAV4 is a compact SUV that comes in six gasoline-powered trim levels: LE, XLE, Premium, Adventure, TRD Off-Road, and Limited. It also has five hybrid models, which are the LE Hybrid, XLE Hybrid, Premium Hybrid, XSE Hybrid, and Limited Hybrid. Base prices range from $26,350 for the LE to $37,430 for the Limited Hybrid.
The mid-size 2021 Toyota Highlander also offers six gas-fueled models: L, LE, XLE, XSE, Limited, and Platinum. Its four hybrid trims include the Hybrid LE, Hybrid XLE, Hybrid Limited, and Hybrid Platinum. The L starts at $35,085, while the range-topping Hybrid Platinum costs a minimum of $48,690.
Exterior
As a compact SUV, the Toyota RAV4 is noticeably smaller than the Toyota Highlander. However, these two SUVs share many exterior styling features, including Toyota’s signature trapezoidal grille, eagle-eye headlamps, and side mirrors with contrasting colors. Along the sides, the RAV4 looks markedly different from its larger sibling with its squared-off wheel arches, which add a touch of ruggedness. The Highlander, on the other hand, boasts an athletic side profile with muscular curves and pronounced fenders. Both of these SUVs have a wide stance and well-balanced proportions.
Powertrain
A gas-powered 2021 Toyota RAV4 comes with a 2.5-liter four-cylinder engine that produces 203 horsepower and pairs with an eight-speed automatic transmission. The hybrid version combines the same four-cylinder engine with two electric motors for a total output of 219 horsepower. This powertrain is mated to a continuously variable transmission. Regardless of whether you choose a gas or hybrid model, the crossover is able to handle most driving tasks quite effortlessly.
Despite being a relatively large vehicle, the 2021 Toyota Highlander feels surprisingly lively, thanks to its 295-horsepower 3.5-liter V-6 engine and smooth-shifting eight-speed automatic transmission. With this setup, it can sprint from 0 to 60 mph in 6.7 seconds, which is impressive for a mid-size SUV. A hybrid Highlander is equipped with a 2.5-liter four-cylinder engine and two electric motors for a combined 243 horsepower. When properly equipped, the Highlander has a tow rating of 5,000 pounds.
Fuel Efficiency
If you want to save money on fuel, the Toyota RAV4 is a better option. This small SUV delivers 28/35 mpg (city/highway) with its gas-powered engine and 41/38 mpg with its hybrid powertrain, making it one of the most fuel-efficient vehicles in its class. In contrast, the Toyota Highlander returns 21/29 mpg in the gas version and 36/35 mpg in the hybrid configuration. These figures are above average among mid-size SUVs.
Handling
Due to its smaller size, the Toyota RAV4 is easier to drive and more agile than the Toyota Highlander. It’s a versatile vehicle that performs well in all kinds of situations, from commuting in a crowded city to carving up winding mountain roads. It delivers a smooth and composed ride without compromising driving enjoyment. If you frequently venture away from the pavement, it’s recommended that you opt for the TRD Off-Road, which has an 8.6-inch ground clearance, an off-road-tuned suspension, and all-terrain tires.
The Toyota Highlander is primarily intended to be a family-hauler, so it’s designed for comfort more than athleticism. Still, this SUV is able to remain well-planted around corners, thanks to its precise steering and excellent body control. It also soaks up jolts and vibrations from uneven surfaces well, resulting in a comfortable and relaxing ride.
Interior
Up to five people can sit in the Toyota RAV4. The seats are comfortable and provide ample legroom and headroom for even tall adults in both rows. This SUV also comes standard with the intuitive Entune infotainment system and plenty of tech features to keep you connected and entertained on the go. These features include a 7-inch touch-screen display, a USB port, a Wi-Fi hot spot, a six-speaker sound system, Bluetooth, satellite radio, Amazon Alexa, Android Auto, and Apple CarPlay.
If you have a large family, you’ll be better off getting the eight-seat Toyota Highlander. The first- and second-row seats are roomy enough for most adults, but the third row is meant for smaller occupants, as is the case with most three-row, mid-size SUVs. Standard interior features include tri-zone automatic climate control, proximity keyless entry, a six-speaker audio system, an 8-inch touch screen, five USB ports, a Wi-Fi hot spot, Bluetooth, satellite radio, Amazon Alexa, Apple CarPlay, and Android Auto.
Cargo Capacity
While it can’t haul as much cargo as its bigger sibling, the Toyota RAV4 has a larger cargo capacity than most other compact SUVs. It gives you up to 37.6 cubic feet of storage space behind the rear seats and 69.8 cubic feet behind the front seats. If you opt for the Toyota Highlander, you’ll have 16 cubic feet of cargo space behind the rearmost seats, 48.4 cubic feet behind the middle-row seats, and 84.3 cubic feet behind the front seats.
Safety Features
Similar to other Toyota vehicles, the Toyota RAV4 and Toyota Highlander are fitted with the Toyota Safety Sense suite of driver-assistance systems, making them among the safest vehicles in their respective segments. These technologies help you become more aware of your surroundings when you’re driving and help you take the appropriate actions to prevent accidents. They include pre-collision warning, pedestrian monitoring, automatic high-beam headlamps, road-sign assistance, lane-departure alert, lane-tracing assistance, and dynamic radar cruise control.
The best way to know whether the 2021 Toyota RAV4 or 2021 Toyota Highlander better fits your needs and preferences is to test-drive both of them at Keith Pierson Toyota, the leading Toyota dealership in Jacksonville. If you have any inquiries, feel free to contact us via phone, email, or our contact form.
What Do The Lights On Your Dashboard Mean?
Toyota Dashboard Lights
If you notice something wrong with your Toyota while you’re driving around Jacksonville, Florida, you should have the problem diagnosed at Keith Pierson Toyota as soon as possible. Detecting and fixing problems promptly can help prevent major issues that require expensive repairs. So, how do you know if your vehicle is experiencing a problem? One of the easiest ways to identify car issues is to check the warning lights in your dashboard. Follow this useful guide to learn what different dashboard lights mean.
Check Engine Light
The check engine light may appear due to a variety of reasons, from overheating to low oil pressure. It can also mean that the oil cap is loose, open, or cracked, which causes fuel to evaporate. If this light illuminates, it’s advisable that you pull over and inspect your gas cap and other parts of your vehicle. If it’s blinking, stop driving right away. In most cases, a flashing check engine light is a sign of a major problem that can make your car unsafe to drive or lead to severe engine damage if ignored.
Oil Pressure Light
The oil pressure light is the old-fashioned oil can symbol in your dashboard. When this light comes on, it indicates that the oil pump isn’t properly circulating oil throughout the engine. This may result from low oil levels or a faulty oil pump. You should have the problem addressed immediately because improper lubrication can cause damage to your engine.
Engine Temperature Warning Light
When the engine temperature indicator lights up, it means you have an overheated engine. Usually, this has something to do with the coolant, but it can also occur due to an engine problem. Take your car to a service center as soon as possible to prevent further damage.
Battery Alert
An illuminated battery symbol in your dashboard indicates a problem with your car’s charging system. More often than not, it happens because your battery is running out of juice. If you have a low battery, you’ll probably see the clock fading or headlamps dimming. Don’t wait too long to have your battery checked or you may find yourself stranded with a car that won’t start. It’s worth noting that the culprit can also be a loose or worn battery cable or damaged alternator belt.
Low Fuel Indicator
Most drivers should know what the low fuel indicator means. When this light is on, it isn’t a good idea to assume you have enough fuel left to make it to your destination if you still have a considerable distance to go. Congested traffic or bad weather can cause your fuel to run out sooner than you think, so it’s best to fill up at the closest gas station.
Tire Pressure Warning Light
The recommended tire pressure may vary from one vehicle to another, but it’s usually 30 to 35 pounds per square inch. Check your owner’s manual to find out the ideal tire pressure for your specific Toyota vehicle. If the pressure in any of your tires is too low or too high, the tire pressure warning light will come on. Driving with over-inflated or under-inflated tires can jeopardize your safety and cause damage to your car.
Brake Warning Light
Engaging the parking brake will cause the brake warning light to turn on. However, if the light doesn’t go away after you release the parking brake, it’s an indication that you may have a brake problem. Some of the possible causes include low brake fluid levels, worn brake pads or discs, or a problem with the anti-lock brake system.
Anti-Lock Brake Warning Light
The anti-lock brake system serves the function of keeping your vehicle in contact with the road. If you notice an illuminated “ABS” warning in your dashboard, it’s a sign that this system isn’t working properly. To minimize your risk of accidents, you should have the issue checked at a Toyota service center right away.
Bear in mind that your anti-lock brake system performs a self-check every time you start your car, causing the “ABS” light to turn on momentarily. If it goes off after a few seconds, it means the system is in good working order.
Traction Control Light
When the traction control light appears, it doesn’t mean your vehicle is experiencing a problem. Instead, the purpose of this indicator is to let you know that your car’s traction control system is activated.
The traction control system can automatically detect if one wheel is moving faster than another. If it finds that one of your wheels is slipping, it’ll apply the brakes to help your vehicle regain traction. This system is particularly useful when you’re driving on slippery surfaces during the rainy or winter season.
Traction Control Malfunction Warning
The traction control malfunction warning lights up when something is wrong with the traction control system of your vehicle, which can be a damaged sensor or another problem. In some vehicles, the same control module operates both the traction control system and the anti-lock brakes. In this case, the light may also come on when your anti-lock brake system is faulty.
Seat Belt Reminder
If you forget to put on your seat belt, you’ll see an illuminated seat belt reminder light. Since failure to buckle up can lead to severe injuries in the event of an accident, it’s important to heed the seat belt reminder when it comes on.
Air Bag Indicator
The air bag warning light signals that one of your air bags or the entire air bag system is malfunctioning. Your air bags help keep you safe during a collision, so you should have the problem fixed as soon as you can.
Ignoring any of the warning lights in your dashboard can increase your risk of accidents or cause further damage to your vehicle. Keith Pierson Toyota is the best place in the Jacksonville area to have your Toyota checked for problems. Our Toyota-certified service center has the most advanced diagnostic equipment to ensure accurate detection of car problems and a team of factory-trained technicians who have extensive experience servicing and repairing Toyota vehicles. Feel free to contact us if you need more information about our auto services.
Why Buy Used?
When deciding to buy a car, most people have a set budget and need to make a choice between a new or a used one. While making this choice is a purely personal decision, there are some major advantages that come from choosing the latter.
You’ll Be Spending Less Money
The most obvious reason for buying a pre-owned vehicle is the fact that it’s less expensive than when it was new. Although an item losing some of its value after being used is normal, most vehicles have a depreciation rate that’s far steeper than the depreciation in quality. It’s estimated that cars lose around 20% of their value each year, meaning that a 3-year-old car can cost around 40% of its original value while still being in tiptop shape. Also, if you decide to sell it in a few years, you won’t be losing as much money as you would be if you had been its original owner.
There are also other ways in which you can save money by choosing to buy a used vehicle instead of a new one. Some unavoidable costs, such as insurance premiums, are proportional to the car’s estimated value, so you would be paying much less for a car that’s a few years old than for a new one. Also, when buying a new car there are other costs that you need to keep in mind, such as registration fees. When buying a used one, the only thing you have to pay upfront is its asking price. At Keith Pierson Toyota, you have the option to trade in your vehicle to help offset the costs of purchasing one of our used vehicles!
It’s Better for the Environment
While the case for protecting the environment by buying a gas-powered car may seem like a bit of a stretch, buying used instead of new does exactly that. The manufacturing process for making a vehicle from scratch is a very complex one and involves mining prime resources, making components, assembling them, shipping the final product to the dealership, and numerous other steps along the way. When you’re buying a vehicle that’s already been on the streets for a few years, all those steps have already been covered. From that moment on, the only environmental impact comes from directly using it.
You’ll Be Getting a Much Better Car
Another major advantage that you can benefit from when buying used is the fact that, for the same budget, you can buy a significantly better car. Due to the earlier-mentioned depreciation rate, you can get a premium pre-owned vehicle for the price of a lesser-equipped new one. Even if you have your heart set for a particular make and model, getting a used one instead of a new one can get you many more premium features, like leather upholstery, a more powerful engine, more safety features, extended infotainment functions, and much more.
If You Buy From a Dealer, You’ll Get a Thoroughly Inspected Vehicle
Although a new car comes with a full warranty from the manufacturer, returning to the dealer to fix various faults that may occur is still a major hassle. If you buy a used car from a certified dealer, however, you can be sure that it has been thoroughly inspected by certified technicians and that the odds of something happening to it in the foreseeable future are very slim.
Although its original manufacturer’s warranty may have expired, when buying a used vehicle from a dealer you usually benefit from the dealer’s own warranty. Also, you can be sure it’s in their best interest that you’re satisfied with your purchase because they want you to choose them again in a few years’ time when you are ready to change your vehicle again.
You’ll Know Much More About That Particular Model
When buying a new car, you’re usually getting the latest model. While this has its obvious advantages, such as you getting the latest automotive technology, that particular model hasn’t yet passed the test of time. When that car model you’re buying has been on the market for a few years, you can extensively research it online, consulting user and manufacturer statistics to determine how reliable and safe it is.
Having the opportunity to research user and expert reviews can help you make a better decision, as you can research multiple models and see which one is more appreciated by its owners and by industry experts. You also have access to plenty of advice on how to get the most out of your vehicle, how to take advantage of various upgrade and tuning options, and other similar perks.
It Can Improve Your Credit Score
If you decide to buy a used car with the help of an auto loan, not only will the payments likely be more affordable than for a used one, but you can also improve your credit score. The most important aspect of your credit score is making all your payments on time; simply doing that for the duration of your loan can work wonders for your rating.
Your credit score is also influenced by your credit mix, which means that it’s important to show you can manage multiple credits at the same time. Adding an auto loan to your existing loans can improve this credit mix, helping you access better credit conditions in the future.
Modern Cars Tend To Last Longer
The main concern for people who consider buying a used vehicle is the fact that it may break down more quickly than a new one. While this was a real issue a few decades ago, modern cars last longer, with modern cars lasting an average of 11.8 years. This means that if you buy a pre-owned car that’s a few years old you can realistically expect it to function without any major issues for about a decade. It also means that you may be getting a good deal if you decide to sell it in a few years.
While buying a new car has its own obvious advantages, there are still plenty of reasons why you’d be better off buying a used one. If you’re looking for a large selection of pre-owned vehicles in great condition, visit us at Keith Pierson Toyota and check out our used car inventory! We also are always cycling through various used specials, so be sure to check back frequently!
4 Best Things To Do in Jacksonville
Jacksonville, also known as the Gateway to Florida, is known for its peaceful white sandy beaches, abundant parks and waterways, diverse cultural community, and mouthwatering seafood dishes at the many local diners and restaurants. There’s also a myriad of family-friendly activities to choose from, including the Jacksonville Hands-On Children’s Museum, Jacksonville Zoo and Gardens, Tree Hill Nature Center, and Adventure Landing Jacksonville Beach.
With so many incredible and thrilling opportunities, it can be difficult to decide where to begin your Jacksonville adventure. At Keith Pierson Toyota, we’ve narrowed down our list of the best things to do in Jacksonville to the four activities below. After you read about them, we hope you take the time to explore each of them on your own.
Timucuan Preserve
As one of the last unspoiled wetlands on the Atlantic Coast, Timucuan Preserve contains over 6,000 years of human and ecological history. Explore the salty marshes, hardwood forests, and sandy dunes of this well-preserved coastal land. Opportunities for outdoor activities abound, including fishing, kayaking, surfing, observing wildlife, and more. If you’ve never taken the time to discover all the Timucuan Preserve has to offer, you need to add this to your bucket list today.
Located inside the preserve, Kingsley Plantation is a historical estate that was owned by Zephaniah Kingsley. The estate is a reminder of our country’s past, including the atrocity of slave ownership, and you can explore the entire grounds. View the slave quarters, barn, waterfront, plantation house, kitchen house, and more. Here, you’ll learn about the enslavement and freedom of those who worked the land for the plantation owners.
Fort Caroline can also be found within the borders of Timucuan Preserve. The first French colony in what was to become part of the United States, this 16th-century settlement tells the story of the first contact between Native Americans and Europeans. You’ll also discover how this town and its families survived, their religious traditions, and various territorial battles with neighboring peoples.
Jacksonville’s Historic Neighborhoods
If you enjoy strolling casually along riverfront streets, glancing through unique boutiques, or trying some of the most amazing food in Jacksonville, then you must plan a day or two to explore Jacksonville’s historic neighborhoods. There are 14 diverse neighborhoods to choose from, all with their own unique venues, family-friendly locales, and breathtaking parks.
The Downtown district runs alongside the beautiful St. Johns River and is close to the area’s white sandy beaches. Enjoy a sunset water taxi ride, listen to live music by some of the best local musicians, or see if you can spot some marine life while walking along the St. Johns River. If you want to play tourist, you can catch lunch at one of the many unique bistros and cafes, spend the afternoon visiting world-class museums, and then take in some of the local nightlife at one of the casual bars or upscale lounges.
The Northside neighborhood of Jacksonville boasts plenty of activities and entertainment venues to keep you and your loved ones busy for hours. It’s home to some of the most pristine and picturesque state and national parks, including the Talbot Islands. For the little ones, plan a trip to the Jacksonville Zoo and Gardens! They’ll love having an up-close view of all the animals and learning more about them, too. The River City Marketplace also is found in the Northside neighborhood. It offers outdoor shopping venues as well as local dining options.
Sports Games and Competitions
Jacksonville offers a multitude of sports games and competitions for the enthusiastic sports fan. Whether you enjoy cheering on your favorite national football team or watching experienced anglers reeling in a big catch, there are plenty of sports-related activities in the Jacksonville area.
If you’re a fan of the Jacksonville Jaguars then you’re in the right place! You can tailgate with friends or family before the big game and then watch the Jaguars inside the TIAA Bank Field arena for an exciting day of football. You can also watch two of our iconic college football games, the annual Florida vs. Georgia football game in the fall, and The TaxSlayer Gator Bowl, which is played on New Year’s weekend.
Jacksonville is home to a wide variety of water sports. Surfing competitions, fishing tournaments, and more take place throughout the year. You can settle in on the white sandy beach for a day of watching surfers and anglers fighting for the largest wave or the biggest fish. If you’re an avid surfer or absolutely love to fish, you can also take part in any of these water sports competitions.
Go Tuk’n Brewery Tour
For the adults in your family or friend group, if you’ve never tried the Go Tuk’n Brewery Tour, you must add this to your vacation itinerary. Craft beer and local breweries abound in this three-hour tour that explores some of Jacksonville’s best taverns, cantinas, and pub houses. The tour has up to seven stops it can make. Whether you hit a few or hit them all, you’ll be so glad you added this to your agenda.
One of the stops included on this brewery tour is Hyperion Brewing. It serves a rotating variety of unique ales and wines that are sure to quench your thirst. King Maker Brewing has several ales, meads, and ciders on tap and is also known for its seasonal varieties such as Harvest Apple Mead and Oktoberfest. Located in the Railroad District, Tabula Rasa Brewing focuses on creating high-quality flavors and great-tasting craft beers. You can even bring your own food or have some delivered when you visit this local brewery.
Now that we’ve given you an idea of some of our favorite events, activities, and sightseeing locales, which one will you visit first? Do you have favorites that you would add to this guide? If so, we’d love to hear about them. We’re always open to new ideas and adventures. Simply contact us, and we’ll be sure to add it to this list as one of the best things to do when visiting Jacksonville.
5 Things You Should Know About Jacksonville
Situated in the northeastern corner of Florida, Jacksonville has a long and storied history. It was originally inhabited by Timucuan Indians then later established as the site of the French Huguenots’ Fort Caroline, the Spanish colonists’ San Matteo, and the British settlement of Cowford. In 1822, the city took on the name of Jacksonville for Andrew Jackson who was the military governor of Florida territory at the time. Learn more about this fascinating place.
The Stunning “Treaty Oak” Grows Here
Jacksonville is home to a breathtaking tree that’s known, somewhat mistakenly, as the “Treaty Oak.” This Live Oak (Quercus virginiana) has a wild octopus-like appearance with massive sprawling limbs. The tree is wider than it is tall, standing at a height of about 70 feet with giant branches that extend nearly 150 feet from the trunk. Many of these limbs reach nearly to the ground, giving the impression that the tree might scamper away at any moment.
The oak is estimated to be 250 years old, but it almost missed the chance to reach this ripe age. In the early 1900s, the tree sat within Dixieland Park. It was covered in lights and featured in some silent films. In the 1930s developers took an interest in the land and had plans to cut the tree down. In response, a Florida Times-Union journalist by the name of Pat Moran concocted a story claiming that an important peace treaty between Native Americans and Spanish settlers was signed beneath the tree.
The mighty oak was given the moniker the “Treaty Oak” and spared, though it was later revealed that the story was a mere fabrication. The tree sits in Jessie Ball duPont Park, which is named for a Garden Club member who also worked hard to help save the tree and donated some of the land around it. In 1995, a lightning protection system was installed for the tree, and cables were added to help support some of the limbs that had grown so large they threatened to damage the trunk. With care, arborists estimate the tree could live another 400 years.
Jacksonville is Bigger Than You Think
In 1967, Jacksonville was consolidated with the remainder of the surrounding county for the purpose of increasing its tax base. This grew the city’s footprint to 20 times its original size. Today, Jacksonville covers 875 square miles. This makes it the largest city by area in the continental United States. Only Alaska boasts cities that can top its square mileage. By population, Jacksonville is ranked 13th in the country with around 929,647 residents.
Jacksonville also boasts the largest urban park system in the United States. This includes 3 national parks, 7 state parks, and over 400 city parks covering over 80,000 acres. Among these beautiful natural destinations are the 46,000-acre Timucuan Ecological and Historic Preserve, 4,000-acre Pumpkin Hill Creek Preserve State Park, and both Big Talbot Island and Little Talbot Island.
It Has the Oldest Farmer’s Market in Florida
In operation since 1938, the Jacksonville Farmers Market is the oldest farmers market in Florida to remain in operation. This destination has a long history of delivering local produce, fresh herbs, and mouthwatering Mayport shrimp to customers who flock to the area for food fresher than they can get anywhere else. The market also features artisan cheeses, oysters, lobster tails, and live plants.
The farmer’s market currently has more than 200 vendors and draws over a million visitors each year. Unlike other markets that are typically open just one day a week, this market is open daily. You can browse the wares from 7 a.m. to 5 p.m. Monday through Saturday, and from 9 a.m. to 4 p.m. on Sunday. It’s only closed on Thanksgiving and Christmas Day. The hours are slightly abbreviated on Christmas Eve, New Year’s Eve, and New Year’s Day.
The Six-Pack May Have Originated Here
There are some conflicting stories about the origins of the six-pack, but at least one version traces this handy method of beer delivery back to Jacksonville. William Ostner, a German immigrant hailing from St. Louis, opened Jax Brewing Company in 1913. When Prohibition hit, he rebranded and became Jax Ice & Cold Storage, a company that also produced “near beer,” a nearly non-alcoholic alternative that couldn’t contain more than 0.5% ABV.
Jax Brewing Company was restored in 1933 when Prohibition was repealed. World War II followed shortly after and threw another wrench in operations. Steel was requisitioned for the war effort, so Jax Brewing had to convert to bottles. The bottles were purportedly delivered in sacks of six, known as the “six-sack,” which would later give birth to the concept of the six-pack.
Burger King’s Origins Go Back to Jacksonville
Jacksonville is home to a lot of burger restaurants and it also figures in the history of the second-largest burger chain in the world. In 1953, Keith Kramer and Matthew Burns were looking to launch a restaurant that could compete with the original McDonald’s which started generating a buzz in San Bernardino, California when the McDonald brothers developed a fast and efficient burger and milkshake joint in 1948. McDonald’s wouldn’t become franchised until 1955. Its original claim to fame was its simple menu, affordable food, and speedy service.
Kramer and Burns namer their burger restaurant Insta-Burger and developer the Insta-Broiler, which was designed to be the most efficient machinery available for cooking a burger. The first location opened at 7146 Beach Blvd. The Insta-Broiler was a success and all subsequent franchises were required to include one. Unfortunately, Insta-Burger faced financial difficulties in 1959, and Miami-based franchisees David R. Edgerton and James McLamore bought the company, soon rebranding it as Burger King.
The original Insta-Burger location became a Burger King location for a period of time, but the company chose to close the flagship location in the early 1970s. The building later served as a Stan’s Sandwich location. This has since closed as well, and the building was sold to another potential restaurant owner.
Do you have a fascinating story about Jacksonville that you’d like to share? Contact our team at Keith Pierson Toyota and let us know!
Oil Changes
Regularly getting your oil changed is a key part of any good routine maintenance schedule for your vehicle. Keeping your oil fresh can help your engine have a longer life and improve performance. If you come to Keith Pierson Toyota in Jacksonville, we’ll be delighted to carry out an oil change for you. Here’s what you can expect and why you should make regular oil changes a priority.
How Often Should I Get an Oil Change?
The answer to this question depends on the type of car you drive and the engine oil it uses. The best way to figure out how often your oil needs changing is to check your owner’s manual where you’ll find a recommendation from your vehicle’s manufacturer. On the other hand, a good rule of thumb to follow is to have your oil changed every 5,000 miles of driving. For many drivers, this equates to every six months or so. You may be able to change your oil less frequently if you use synthetic engine oil.
Why Do I Need To Get an Oil Change?
Engine oil lubricates your engine so that its moving parts don’t get damaged when your vehicle is running. However, oil breaks down over time, reducing its effectiveness as a lubricant. It can also become contaminated by debris or dirt. For example, every time you turn on your car’s engine, there is a brief period of time during which the engine parts are not covered in oil, exposing them to more friction. Over time, this can cause particles of engine components to wear off, contaminating the oil.
These problems can be prevented by regularly changing out the old oil, replacing the oil filter, and adding fresh oil.
What Is Involved in an Oil Change?
When you come into Keith Pierson Toyota in Jacksonville for an oil change, one of our expert service team will start by draining your old engine oil. This is done by placing a receptacle under the engine to collect the oil, then opening the oil cap to drain it. Once the oil has drained, our technician will check your oil filter and replace it if necessary. This is a critical part of an oil change, because an old oil filter can no longer filter debris out of the oil while it flows around the engine. The new oil filter will help your engine oil do its job for a longer period of time.
What Benefits Do Regular Oil Changes Provide?
The first advantage of getting your oil changed regularly is that it will help lubricate your engine more effectively. If you fail to change your oil, sludge can build up on engine parts, which can reduce the performance of your vehicle. For instance, your engine’s power and fuel efficiency may be hampered because the sludge and debris produce more resistance when your engine is running.
The second benefit is that regular oil changes can lengthen the lifespan of your engine’s components. An engine that is constantly overworked due to a lack of lubrication from its oil will wear out sooner, resulting in damaged parts and an expensive repair bill.
Finally, getting a regular oil change provides our auto experts with the chance to inspect your vehicle for signs of other issues. Routine inspections like these can help identify issues before they become major problems, which will save you money over the long-term. For example, one of our mechanics can check if your brake pads are already worn out and in need of replacing.
What Should I Pay Attention to When Getting an Oil Change?
The main thing you’ll want to look out for is the cost of the service you’re getting. Reputable auto repair shops should only be charging you for the new oil they use to replace your existing oil, and an oil filter if necessary. Some service centers will offer you a free multi-point inspection as part of your oil change. If this shows up any additional problems, be sure to ask the auto technician you’re dealing with to explain any service costs your unsure about or unhappy with.
Here at Keith Pierson Toyota, we have a range of service coupons to help you save money on your routine maintenance needs, such as oil changes. It’s a good idea to check out our service coupon specials before you bring your vehicle into us so that we can offer you the best deal possible.
Schedule an Oil Change at Keith Pierson Toyota Today
For drivers like you in north Florida looking for a reliable and dependable auto repair shop, we encourage you to choose Keith Pierson Toyota. Our Toyota-certified team of auto technicians is trained to the highest standards and can be trusted to handle all of your car maintenance needs, including oil changes. We use synthetic motor oil, which is long-lasting and performs better than conventional engine oil.
While you’re visiting our service center, you can speak to any of our auto professionals about the other maintenance and repair services we can offer. Our service center is experienced in performing battery tests, engine diagnostics, brake checkups, and much more. We also know how to handle larger and more complex repair jobs, whether the damage has been caused in an accident or by general wear and tear. Our service center stocks genuine Toyota parts, so you can be confident that the components we put into your vehicle will be high quality.
We appreciate that you may have a busy schedule that makes it difficult to find time for auto maintenance appointments. That’s why our service center is open seven days a week. We offer service hours from 7 a.m. to 7 p.m. Monday to Friday, 7 a.m. to 6 p.m. on Saturdays, and 9 a.m. to 4 p.m. on Sundays.
You can either schedule your service appointment online or drop by our Jacksonville service center to have your car serviced. We look forward to helping you with your oil change and any other maintenance needs so that you can get back on the road in no time at all.
Why Are My Brakes Squeaking?
Your car’s braking system is one of the most crucial components of your car, and the safety of you and your passengers depends on it. If any of the components of the braking system fail, it can lead to brake failure, which can be catastrophic. It’s very rare, however, for brakes to fail without some kind of warning signal, and knowing what signs to look and listen for is important.
If you live or work in Jacksonville or the surrounding areas of North Florida, you can bring your car to Keith Pierson Toyota to have your brakes checked and serviced by our professional technicians. Here are some of the odd noises your brakes could make and what might be causing them. If you hear any of these, it’s time to have your brakes looked at.
Read the rest of this entry »5 Events in Jacksonville, FL
Jacksonville, Florida, attracts most people because of the warm weather, friendly folks, and delicious food. Jacksonville residents and visitors know that there is always something happening and always something exciting to do. Even if you stop in unplanned or have an unexpected weekend off, Jacksonville is your ticket to a good time. However, there are some events in Jacksonville that you want to ensure you attend at least once. The experiences are unforgettable, and the memories you make will last a lifetime. Here is our list of five events in Jacksonville, Florida, that you don’t want to miss.
Jacksonville Jazz Festival
Music lovers from around the world flock to the annual Jacksonville Jazz Festival. The festival began in 1981, attracts over 130,000 guests annually, and it is one of the largest free jazz fests in the country. The festival celebrates its 40th anniversary in 2021. Past jazz fest performers include greats like Miles Davis, Kenny G, Trombone Shorty, Tony Bennett, Diana Reeves, and Big Bad Voodoo Daddy.
A rotating selection of jazz artists performs for a filled audience. The festival even includes a piano competition; registration forms are available online. Catch the Jazz Jam and try to attend the Sacred Jazz Brunch. The festival has two large outdoor stages, state-of-the-art lighting, and a sound system that you can hear throughout the central downtown area.
The jazz festival also features local vendors selling handmade crafts. You’ll find some local and delicious Jacksonville food from area restaurants and food trucks. Check out the jazz festival’s website for an updated list of performances and ticket information.
Community First Seawalk Music Festival
Jacksonville is known for its cultural focus on music, fun, and friends. The Community First Seawalk Music Festival is a testament to that. This event focuses on great entertainment, and it gives Jacksonvillians another chance to enjoy the warm weather and outdoor gatherings. This music festival is usually sometime in June, and it often helps to kick off the summer festivities for locals.
Go hungry to enjoy some typical festival food like funnel cakes lightly dusted with powdered sugar or scrumptious finger food like hotdogs with mustard and ketchup or tornado potatoes. Many area food vendors fight for the opportunity to participate, so you’ll have many treats to choose from. Alcoholic and non-alcoholic beverages are available for purchase at the festival as well. If you need to wet your whistle, you’ll have an impressive assortment of drinks to choose from.
Make sure to leave your pets, backpacks, canopies, and outside food and drinks at home. Qualified service animals are welcome, and ground coverings, such as a picnic blanket (4 by 6 feet or less) are allowed as well.
This family-friendly and free event takes place at Jax Beach on the Seawalk Pavillion at 100 First Ave. North, Jacksonville Beach, FL 32250. You may purchase VIP seating for a nominal fee.
Jacksonville Science Festival
If you are deeply interested in science, the Jacksonville Science Festival is a must-visit event. This festival celebrates the fascinating and ever-changing world of science and technology and supports the advancement of new knowledge and skills. Teachers, students, science experts, organizations, community partners, and members join forces to celebrate education.
Events are inquiry-driven and support the scientific method of discovery through exploration and trial and error. The festival focuses on the importance of questioning to gain understanding.
The festival hosts a summer camp. It also sponsors several other events and initiatives such as “Science Days” to support active learning, education, and growth for future scientists.
The Jacksonville Science Festival takes place in early spring at the Riverside Arts Market, 715 Riverside Park Pl., Jacksonville, FL 32204. You can call the festival at 904-493-3535.
Joseph A. Strasser Butterfly Festival
The Joseph A. Strasser Butterfly Festival is an annual event hosted by the Tree Hill Nature Center. This community event encourages and empowers members to join efforts in ensuring that the beauty of the butterfly survives the changing climate. The event has animal encounters that help educate participants about the creatures we share the planet with.
The festival offers live music, games, crafts, and other activities that are child- and family-focused to help parents bond and learn along with their children. Local vendors are also on hand to sell food, drink, and one-of-a-kind handcrafted items. This community-focused and family-friendly event culminates in a massive butterfly release to celebrate nature and encourage individuals to take action in helping conserve our natural resources and important pollinators.
You can find the Joseph A. Strasser Butterfly Festival at 7152 Lone Star Road, Jacksonville, FL 32211. You can call at 904-724-4646. Check the website for parking information.
Spooktacular at the Jacksonville Zoo and Gardens
The Jacksonville Zoo and Gardens typically hosts an annual Spooktacular event. This non-scary and fun-themed gathering aims to encourage safe practices and provides a safe way for children to enjoy the tradition of trick-or-treating without the danger of walking along streets and battling traffic. The zoo encourages both children and parents to dress in their favorite family-appropriate costumes while visiting the zoo. Kids can enjoy games and trick-or-treat for candy and prizes. Brave and older kids can enter a designated “scare zone.”
Past attractions have included a free-flow pathway, pumpkin patch, enchanted forest, and classic monsters at Range of the Jaguar. Additional bounce houses, games, and prizes are located throughout the zoo to help kids work off that extra candy energy. If the little ghosts and goblins get hungry or thirsty, the zoo snack shops, cafes, and gift shop have food and drink available for purchase. The usual zoo animals are available to see.
You can find the Jacksonville Zoo and Gardens at 370 Zoo Parkway, Jacksonville, FL 32218. You can call the zoo at 904-757-4463. The event is free for children under 12 dressed in costume, but accompanying adults pay general admission prices. Note that you will have to order online tickets in advance.
Finding adequate entertainment and festivals in Jacksonville is easy. Whether you are buying new, used, are looking to sell or trade-in, or want to get your oil changed, contact us here at Keith Pierson Toyota for all your vehicle needs. These are our suggestions of the top events in Jacksonville that you don’t want to miss. They’ll introduce you to some great people, ideas, and experiences. What did you think of our list? Did we miss an event you love — one Jacksonvillians won’t miss? If we did, let us know. We’ll happily add your suggestions to our list.
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