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When shopping for a truck, you might feel overwhelmed by the many options on the market. Fortunately, Toyota offers two exceptional pickup trucks its engineers have refined and enhanced over the past 20 years: the Tundra and the Tacoma. While these trucks are similar in style, they differ in several ways depending on whether you're looking for a work truck or an off-road adventure. Let's see how these two trucks compare. more Tacoma The 2022 Toyota Tacoma can be a great choice if you're looking for a reliable compact pickup truck with off-roading capabilities and interior technology features to keep you connected on and off the pavement. Here are some of this truck's key features: Trims and Exteriors The latest Toyota Tacoma comes in six trims: the SR, SR5, TRD Sport, TRD Off-Road, Limited, and TRD Pro. Each Tacoma comes with a 5-foot bed for hauling ample equipment. They also come with daytime running lights, with the TRD Pro having LED lights, turn signals, fog lights, and taillights as standard features. With unique tire options, the exterior can match the power of the truck itself. The SR comes with standard 16-inch wheels, while you can find 16- or 18-inch options on higher trims such as the Limited and the TRD Pro. Interior Features The Tacoma's interior can fit five passengers, making it a good choice if you're riding with a crew. With several USB ports, Bluetooth connectivity, and dual-zone climate control, everyone in your vehicle can stay connected and comfortable. You'll also find additional storage options under the back seat for securing your tools or other equipment when heading out on the job. Engine and Power Most Toyota Tacoma trims come standard with a 3.5-liter six-cylinder direct-injection Atkinson-cycle engine. It allows the trucks to put out up to 278 horsepower and 265 pound-feet of torque. Most trims, including the SR and the Limited, come with a six-speed intelligent automatic transmission. The highest trim, the TRD Pro, comes with a six-speed manual transmission for increased control of your vehicle. Each trim comes standard with all-wheel drive to handle a variety of terrain and weather. You'll also enjoy handling features such as active traction control and hill start assist control. Towing and Payload Each Tacoma trim's gross combined weight rating (GCWR) for towing and hauling is 11,360 pounds. The payload varies on each trim, with the SR allowing up to 1,155 pounds, the limited allowing 1,095 pounds, and the TRD Pro offering 1,135 pounds. They each share a maximum towing capacity of up to 6,400 pounds, making this vehicle an excellent option for those hoping to load their truck and tow decent weights. Safety Features All Tacomas come with Toyota's Star Safety System that includes vehicle stability control, traction control, six air bags to protect you and your passengers, and anti-lock braking systems to help you stay safe whether you're driving on the road or rough terrain. You'll also find new technology, including intelligent cruise control and lane-departure warnings, with Toyota Safety Sense's package of active safety elements. Tundra The 2022 Toyota Tundra might be the ideal truck if you're looking for impressive towing and off-road capabilities to carry heavy loads across varied terrains. Here are some of this powerful truck's essential features: Trims and Exteriors You'll find the Tundra in seven unique trims. Starting with the base model and increasing in price, you can explore the SR, SR5, Limited, Platinum, 1794, TRD Pro, and Capstone. You can find up to 22-inch wheels on the top model for additional clearance and handling when driving over rocky terrain. If you want a unique design, you might check out the 1794, which boasts a chrome grille and a cream or saddle-brown interior. The Tundra also has large bed lengths ranging from 5.5 to 6.5 feet. Interior Features Similar to the Tacoma, the Tundra fits five passengers easily, though the Tundra has several inches more room to its interior. You'll also find sleek features such as the heads-up display that projects information onto your windshield to help you avoid distractions when driving. You'll also find a 12-volt auxiliary power outlet to keep your tools and other equipment fully charged. Engine and Power The Tundra trims, including those with the basic engine option, come with a ton of power. The base engine is an i-FORCE 3.5-liter six-cylinder that boasts up to 389 horsepower and 479 pound-feet of torque. If you're looking to kick it up a notch, you can explore the TRD Pro, which is equipped with an engine that puts out 437 horsepower and 583 pound-feet of torque. Each trim comes with all-wheel drive and a 10-speed automatic transmission. The truck also features several driving modes, including Eco, Sport, and Tow/Haul. Towing and Payload The Tundra's towing capacity is tremendous, allowing it to carry large trailers or other vehicles. It varies from trim to trim, but you'll find a maximum towing capacity of 11,175 pounds on the TRD pro. The other trims still boast towing capacities of at least 10,000 pounds. The Limited has the highest payload, being able to carry up to 1,740 pounds. The Tundra also comes with traction and stability control to keep you safe while carrying these heavy loads. Safety Features The Tundra has many of the same safety features as the Tacoma, including intelligent cruise control, pedestrian detection, and lane-departure warnings. With a slightly bigger cabin, you'll also find these trucks equipped with eight air bags for added safety. You'll enjoy rear and front parking assist along with tire pressure monitoring to make sure your vehicle can handle tasks safely. Whether you're performing simple jobs on the road or hoping to carry and tow a large amount of weight, it's worth checking out the new inventory at Keith Pierson Toyota in Jacksonville. Our certified professionals can help evaluate your needs and suggest the ideal model and trim. Before stopping in, consider contacting our finance center so you can expedite the buying process before even stepping foot in the showroom. Images via toyota.com

If you're in the market for a pickup, Toyota has two great choices for you to pick from in 2022. The 2022 Toyota Tundra is a full-sized truck, while the 2022 Toyota Tacoma offers you a more compact option. Both of these vehicles are great in their own ways, so deciding which one to buy really comes down to what your top priorities are. Here's a look at the differences between the 2022 Tacoma and Tundra. more Engine and Performance As the smaller of the two trucks, the Tacoma is powered by a 2.7-liter four-cylinder engine that can put out 159 horsepower. You can opt for an optional upgrade to a 3.5-liter V-6, which provides you with more power under the hood. The V-6 manages 278 horsepower and is a good choice if you plan on testing the Tacoma's strong off-roading abilities. There's no denying that if having the most power possible is your main concern, the Tundra has the edge over the Tacoma. The Tundra's base engine is a twin-turbocharged V-6 that churns out 389 horsepower. You can opt for a hybrid setup that pairs the same engine with an electric motor. This power train boosts your Tundra's output to 437 horsepower. Truck buyers who don't plan on towing heavy loads probably won't require the extra power offered by the Tundra. If you're intending to stick to some light towing duties, the Tacoma may prove a more attractive option for you. It offers slightly better fuel efficiency, achieving up to 24 mpg on the highway compared to the Tundra's 23 mpg. On city roads, the Tacoma is good for 20 mpg compared to the Tundra's 18 mpg. If your idea of performance is more focused on how your truck copes on rough terrain, both the Tacoma and Tundra are well equipped to go off road. Both trucks are available in the TRD Pro trim, which comes with some key off-roading features. These include standard four-wheel drive, skid plates, off-roading suspension, and a multi-terrain monitor. The TRD Off-Roading package is also available throughout the trim lineup in case you don't want to purchase the range-topping TRD Pro trim. Towing and Cargo Beds You can pick from three bed lengths for the Tundra. The longest measures just over 8 feet and is ideal if you require the maximum cargo-carrying capacity. The two shorter options measure 6-and-a-half feet and 5-and-a-half feet, respectively. The Tundra's maximum towing capacity is 12,000 pounds. To access this capability, you'll need to opt for a rear-wheel-drive setup. All Tundras can tow at least 8,300 pounds. The Tacoma's two cargo bed options are a short bed measuring 5 feet and a long bed that's just over 6 feet. Standard features include a bed liner and a removable tailgate. Bed rails and tie-downs for securing items are also provided. The Tacoma's towing capacity is 6,800 pounds, but to reach that, you'll need to upgrade to the V-6 engine. If you stick with the base engine, you'll have a maximum towing capacity of 3,500 pounds. This compact pickup can also comfortably haul a payload in its cargo box of up to 1,685 pounds. Cab Options Whether you're thinking about purchasing a Tacoma or a Tundra, you need to consider the type of cab you'd like before finalizing your choice of cargo bed. That's because not all cargo bed lengths can be paired with the different cab options. For example, the Tacoma offers a choice between the Access Cab and Double Cab. Access Cab Tacomas have room for four passengers, with the rear seats being quite compact. Double Cab Tacomas can seat five. In addition, the Access Cab is only available with the longer cargo bed, while the Double Cab can be paired with either bed. Likewise, the Tundra's longest bed is only available with the Double Cab, while the larger CrewMax cab is only offered with the two shorter beds. The Double Cab can seat up to five people, but the rear seats are quite compact. They're suitable for kids and teens, but they can also work for adults on short drives. By contrast, the rear row in the five-seater CrewMax provides considerably more legroom. Both the Tacoma and Tundra boast cloth upholstery in their base setup. However, if you opt for higher trims, you can turn the cab into a more luxurious place to be with leather upholstery, heated seats, and other upgrades. Infotainment and Safety Tech Both the Tundra and Tacoma are equipped with an impressive array of infotainment features. The Tacoma's base setup includes a 7-inch screen and six-speaker stereo and also has voice recognition for easy access. You can upgrade to an 8-inch screen and wireless device charging so you can keep your phone fully charged while you're on the go. The Tundra's infotainment system is led by an 8-inch screen, with a mammoth 14-inch version available as an optional upgrade. Many of the same infotainment features from the Tacoma are available, including voice recognition, wireless device charging, and a wireless hotspot. Toyota's trucks possess a long list of standard safety features. The Tundra and Tacoma both have forward collision warning with pedestrian detection, which can alert you in time to avoid accidents. The automatic emergency braking system brings your truck to a swift stop. There are also several features designed to make highway driving easier, such as adaptive cruise control, which can adjust your speed so you maintain a safe distance from other motorists. Test Drive a Tundra or Tacoma at Keith Pierson Toyota in Jacksonville If you're ready to explore further, why not reach out to us at Keith Pierson Toyota today to arrange a test drive in Jacksonville? You can compare your experiences with the Tundra and the Tacoma to decide which vehicle is right for you. If you still have questions, our team of experts is happy to provide you with their advice. You can contact us today by phone or online, or swing by our dealership to chat with us in person.

The Toyota Tundra has established a reputation for being one of the most popular trucks in recent years. For 2022, Toyota has brought back the Tundra with a range of great features. If our overview grabs your interest, why not reach out to us here at Keith Pierson Toyota to arrange a test drive around Jacksonville? more Engine and Performance Toyota gave the Tundra a complete redesign for 2022. The traditional V-8 engine is out, replaced by a twin-turbocharged V-6. This unit can put out 389 horsepower and is paired with a 10-speed automatic transmission. The second power train option is a hybrid setup. It pairs the V-6 engine with an electric motor to create an output of 437 horsepower. It's also paired with the 10-speed automatic. When it comes to fuel economy, the base powertrain gets 18 mpg in the city and 23 mpg on the highway. Opt for the hybrid setup and you'll get better fuel economy, although official mpg figures are not yet available. Towing and Cargo Beds If you equip the Tundra correctly, you'll be able to tow up to 12,000 pounds. This full-sized truck can also haul up to 1,900 pounds in its cargo bed. The best options to get the most out of the Tundra's towing abilities are the base powertrain and rear-wheel drive. All Tundra models can tow at least 8,300 pounds, so even if you choose a different setup, you'll still have plenty of capability for most occasions. There are three bed lengths for you to choose from with the Tundra. The longest bed measures 8 feet, 1 inch in length. The mid-sized bed is 6 feet, 5 inches long, and the shortest bed measures 5 feet, 6 inches in length. Remember that not all bed lengths can be paired with every cab, so you'll want to consider which of the two cab options is right for you before you can make a final decision about the cargo bed. Tundra Cabs There are two cabs on offer with the Tundra. The smaller option is called the Double Cab. Its rear row of seats is suitable for kids or teens and can carry adults on short trips. The Double Cab can be paired with the long cargo bed or the mid-sized one. The CrewMax also seats five people, but it offers significantly more legroom for rear-seat passengers. The CrewMax can be paired with the mid-length or short cargo bed. Both cabs are fitted with cloth upholstery in their base setup. If you move up through the trims, you can get synthetic leather upholstery, power-adjustable front seats, heated and ventilated front seats, and genuine leather upholstery. Infotainment and Safety Tech The 2022 Tundra's base infotainment system is led by an 8-inch screen. If you opt for the Double Cab, you get a six-speaker stereo, while the CrewMax is equipped with a nine-speaker stereo. You can adjust some of the functions in the Tundra by using voice recognition, which is activated by saying, “Hey, Toyota.” You can also control various features through your phone thanks to Android Auto and Apple CarPlay. These compatibility features allow you to access your phone's apps via the infotainment screen or stream your favorite music. Other standard infotainment features in the Tundra include USB ports, a wireless hot spot, and satellite radio. You can upgrade to a whopping 14-inch infotainment screen and a 12-speaker premium stereo. Wireless device charging is also on offer, so you can ensure your phone has a full battery while you're on the go. The Tundra also boasts a strong selection of standard safety features. The forward collision warning, pedestrian detection, and forward automatic emergency braking features are designed to help you detect potential risks up ahead and avoid accidents. When you get on the highway, the lane keep assist and lane departure warning systems will help you drive safely. You also get an adaptive cruise control feature that can adjust your speed to make sure you maintain a safe distance from the motorists up ahead of you. You can upgrade to a head-up display so you can monitor how your truck is performing while you're behind the wheel. Other optional safety upgrades include a surround-view parking camera and rear cross traffic alert. Tundra Trims There are six trims for you to choose from if you're buying a 2022 Tundra. These are SR, SR5, Limited, Platinum, 1794 Edition, and TRD Pro. The easiest way to narrow down your trim choice is to start by deciding what you want your truck to be capable of doing. That's because not all cab and cargo bed configurations are available in each trim. The SR trim is only available with the smaller Double Cab, which you can pair with the two longer cargo beds. If you want the larger CrewMax setup, you'll need to move up to at least the SR5 trim. The Limited trim adds synthetic leather upholstery and power-adjustable front seats. You also get your hands on the larger infotainment screen. Both cabs are offered in this trim. The Platinum trim adds genuine leather upholstery and heated rear seats. You'll also find a power outlet and lighting in the cargo bed. Only the larger cab is offered in the Platinum trim. If you enjoy off-roading, the TRD Pro is the trim to go for. It features an off-roading suspension, multi-terrain monitor, a locking rear differential, and crawl control, which allows you to shift smoothly through the low gears. The TRD Pro is also only offered with the CrewMax cab. Find Your 2022 Tundra at Keith Pierson Toyota Now that you know some more about what the 2022 Tundra has to offer, why not take a look through our online inventory to see the vehicles we've got in stock? You can explore each vehicle in detail, check pricing, and contact our finance team to learn more about financing deals and leasing offers.If you still have any questions about the Tundra or its performance abilities, don't hesitate to contact us. One of our friendly auto experts will be on hand to take your call. Alternatively, feel free to swing by our Jacksonville dealership to chat with one of us in person. Images via toyota.com

If you're shopping for a full-size pickup truck, you'll likely include the Toyota Tundra and Ford F-150 in your shortlist. These two models offer a great blend of reliability, capability, comfort, and technology, making them appealing to all kinds of truck buyers. If you want to know which of them better suits your needs, you have to take a closer look at their specifications and features. Check out this detailed comparison between the 2022 Toyota Tundra and the 2022 Ford F-150. more Trim Levels Regardless of whether you choose the Toyota Tundra or Ford F-150, you have many models to consider. The Tundra is available in six trim levels: the base SR, SR5, Limited, Platinum, 1794 Edition, and the off-road-ready TRD Pro. The F-150, on the other hand, comes in eight trims: the entry-level XL, XLT, Lariat, King Ranch, Platinum, Limited, and the off-road-oriented Tremor and Raptor. 2022 Toyota Tundra Exterior Exterior Both the Toyota Tundra and Ford F-150 have an imposing stance that gives them a commanding road presence. Nonetheless, the Toyota truck appears bolder and more aggressive as a result of its massive grille, which covers almost the entire front end. A muscular hood, pronounced wheel arches, and deeply sculpted sides further accentuate its rugged appeal. In contrast, the Ford features a sleeker styling with softer angles, smoother lines, and a narrower grille. However, it's still a tough-looking truck, thanks to its tall hood and prominent shoulder line. Power 2022 Toyota Tundra Engine If horsepower is an important consideration, you'll probably be better off choosing the Toyota Tundra. This truck comes standard with a twin-turbo V-6 rated at 389 horsepower. You can opt for the available hybrid version of the same engine instead, and it produces a stout 437 horsepower. Mated to a 10-speed automatic transmission, both engines feel lively off the line and provide adequate power for most driving tasks. The Ford F-150 offers six engine options, ranging from the base V-6 with 290 horsepower to a hybrid EcoBoost V-6 with 430 horsepower. Although its maximum horsepower rating is lower than that of the Tundra, it has a higher tow rating, which stands at 14,000 pounds. The Toyota isn't far behind, with its maximum capacity of 12,000 pounds. Handling The Toyota Tundra and Ford F-150 are similarly impressive in terms of handling. Despite their large dimensions, these two trucks are easy to drive in most situations, from running errands in town to negotiating winding country roads. They come with responsive steering that makes them highly maneuverable and a compliant suspension that soaks up bumps and road blemishes nicely. They also feel well-planted around sharp corners, demonstrating little body roll. In addition, both the Tundra and F-150 have off-road-ready models that can stand up to the toughest terrain. Interior 2022 Toyota Tundra Interior The Toyota Tundra has a more well-built interior than most other pickup trucks, but it isn't as upscale as the Ford F-150. The cabin is airy and quiet and features a solid fit and finish and a good amount of soft-touch surfaces. No matter which cab configuration you choose, both the front and rear seats provide ample legroom and headroom for most adults. Furthermore, this Toyota model comes standard with automatic climate control, a power-retractable or -sliding rear window, and push-button start. The interior of the Ford F-150 boasts an aesthetically pleasing design, excellent build quality, and plenty of premium materials. It also does a great job of canceling out road and wind noises at highway speeds. However, you need to move up the trim ladder to get comfort and convenience features, such as dual-zone automatic climate control, push-button start, and power windows. Cargo Capacity When it comes to cargo capacity, the Toyota Tundra has an upper hand over the Ford F-150, though a very slight one. It offers three bed options: a 5-foot-6-inch short bed, 6-foot-6-inch regular bed, and an 8-foot-1-inch long bed. The Ford F-150 also comes with the same three bed choices, but each of them is an inch shorter than the corresponding option on the Toyota truck. If you opt for the Tundra, you'll also have plenty of in-cabin storage features, including compartments under and behind the rear seats. Infotainment Features The Toyota Tundra also has a better selection of standard infotainment features than the Ford F-150. Its base model is fitted with an 8-inch touch-screen display, Apple CarPlay, Android Auto, satellite radio, a Wi-Fi hot spot, USB ports, and a six- or nine-speaker sound system. You can improve your in-vehicle experience by getting optional features, such as a 14-inch touch-screen display, extra USB ports, a wireless device charger, and a 12-speaker JBL audio system. The standard tech features of the Ford F-150 include an 8-inch touch-screen display, Android Auto, Apple CarPlay, USB ports, and a Wi-Fi hot spot. However, the truck offers plenty of available features, such as a 12-inch touch-screen display, a wireless device charger, satellite radio, HD radio, wireless Android Auto and Apple CarPlay, navigation, and an eight- or 18-speaker Bang & Olufsen sound system. Safety Features 2022 Toyota Tundra Hybrid Interior Few full-size pickup trucks have more standard active safety features than the Toyota Tundra. The truck comes with forward-collision alert, pedestrian monitoring, forward automatic emergency braking, traffic-sign recognition, adaptive cruise control, lane-keeping assistance, lane-tracing assistance, and lane-departure alert. For an even safer driving experience, opt for available features such as blind-spot detection, rear cross-traffic warning, a 360-degree parking camera system, and a head-up display. The entry-level Ford F-150 offers only a few driver-assistance systems, including pedestrian monitoring, forward automatic emergency braking, and forward-collision alert. Choosing a higher trim gives you access to additional features, such as lane-keeping assistance, traffic-sign recognition, intersection assistance, blind-spot detection, adaptive cruise control, evasive-steering assistance, cross-traffic warning, reverse automatic emergency braking, front and rear parking sensors, a 360-degree parking camera system, perpendicular and parallel parking assistance, and the semi-autonomous Active Drive Assist. If you're thinking of buying the 2022 Toyota Tundra in Jacksonville, Florida, we invite you to come to Keith Pierson Toyota for a test drive. Regardless of which trim level or color you have in mind, you can find it at our Jacksonville dealership. Don't hesitate to contact us if you have any questions. Images via toyota.com

If you're planning to buy a new Toyota SUV in Jacksonville, Florida, consider dropping by Keith Pierson Toyota to view the 2021 Toyota RAV4 and 2021 Toyota Highlander. These two SUVs are highly sought-after because of their outstanding reliability, great fuel economy, and generous infotainment and safety features. However, they have certain differences that may make them more or less suitable for you. Check out this comprehensive comparison between the Toyota RAV4 and Toyota Highlander to make a better-informed choice. Trim Levels and Prices Image via Flickr by AJM STUDIOS The 2021 Toyota RAV4 is a compact SUV that comes in six gasoline-powered trim levels: LE, XLE, Premium, Adventure, TRD Off-Road, and Limited. It also has five hybrid models, which are the LE Hybrid, XLE Hybrid, Premium Hybrid, XSE Hybrid, and Limited Hybrid. Base prices range from $26,350 for the LE to $37,430 for the Limited Hybrid. The mid-size 2021 Toyota Highlander also offers six gas-fueled models: L, LE, XLE, XSE, Limited, and Platinum. Its four hybrid trims include the Hybrid LE, Hybrid XLE, Hybrid Limited, and Hybrid Platinum. The L starts at $35,085, while the range-topping Hybrid Platinum costs a minimum of $48,690. Exterior Image via Flickr by Rutger van der Maar As a compact SUV, the Toyota RAV4 is noticeably smaller than the Toyota Highlander. However, these two SUVs share many exterior styling features, including Toyota's signature trapezoidal grille, eagle-eye headlamps, and side mirrors with contrasting colors. Along the sides, the RAV4 looks markedly different from its larger sibling with its squared-off wheel arches, which add a touch of ruggedness. The Highlander, on the other hand, boasts an athletic side profile with muscular curves and pronounced fenders. Both of these SUVs have a wide stance and well-balanced proportions. Powertrain A gas-powered 2021 Toyota RAV4 comes with a 2.5-liter four-cylinder engine that produces 203 horsepower and pairs with an eight-speed automatic transmission. The hybrid version combines the same four-cylinder engine with two electric motors for a total output of 219 horsepower. This powertrain is mated to a continuously variable transmission. Regardless of whether you choose a gas or hybrid model, the crossover is able to handle most driving tasks quite effortlessly. Despite being a relatively large vehicle, the 2021 Toyota Highlander feels surprisingly lively, thanks to its 295-horsepower 3.5-liter V-6 engine and smooth-shifting eight-speed automatic transmission. With this setup, it can sprint from 0 to 60 mph in 6.7 seconds, which is impressive for a mid-size SUV. A hybrid Highlander is equipped with a 2.5-liter four-cylinder engine and two electric motors for a combined 243 horsepower. When properly equipped, the Highlander has a tow rating of 5,000 pounds. Fuel Efficiency If you want to save money on fuel, the Toyota RAV4 is a better option. This small SUV delivers 28/35 mpg (city/highway) with its gas-powered engine and 41/38 mpg with its hybrid powertrain, making it one of the most fuel-efficient vehicles in its class. In contrast, the Toyota Highlander returns 21/29 mpg in the gas version and 36/35 mpg in the hybrid configuration. These figures are above average among mid-size SUVs. Handling Due to its smaller size, the Toyota RAV4 is easier to drive and more agile than the Toyota Highlander. It's a versatile vehicle that performs well in all kinds of situations, from commuting in a crowded city to carving up winding mountain roads. It delivers a smooth and composed ride without compromising driving enjoyment. If you frequently venture away from the pavement, it's recommended that you opt for the TRD Off-Road, which has an 8.6-inch ground clearance, an off-road-tuned suspension, and all-terrain tires. The Toyota Highlander is primarily intended to be a family-hauler, so it's designed for comfort more than athleticism. Still, this SUV is able to remain well-planted around corners, thanks to its precise steering and excellent body control. It also soaks up jolts and vibrations from uneven surfaces well, resulting in a comfortable and relaxing ride. Interior Up to five people can sit in the Toyota RAV4. The seats are comfortable and provide ample legroom and headroom for even tall adults in both rows. This SUV also comes standard with the intuitive Entune infotainment system and plenty of tech features to keep you connected and entertained on the go. These features include a 7-inch touch-screen display, a USB port, a Wi-Fi hot spot, a six-speaker sound system, Bluetooth, satellite radio, Amazon Alexa, Android Auto, and Apple CarPlay. If you have a large family, you'll be better off getting the eight-seat Toyota Highlander. The first- and second-row seats are roomy enough for most adults, but the third row is meant for smaller occupants, as is the case with most three-row, mid-size SUVs. Standard interior features include tri-zone automatic climate control, proximity keyless entry, a six-speaker audio system, an 8-inch touch screen, five USB ports, a Wi-Fi hot spot, Bluetooth, satellite radio, Amazon Alexa, Apple CarPlay, and Android Auto. Cargo Capacity While it can't haul as much cargo as its bigger sibling, the Toyota RAV4 has a larger cargo capacity than most other compact SUVs. It gives you up to 37.6 cubic feet of storage space behind the rear seats and 69.8 cubic feet behind the front seats. If you opt for the Toyota Highlander, you'll have 16 cubic feet of cargo space behind the rearmost seats, 48.4 cubic feet behind the middle-row seats, and 84.3 cubic feet behind the front seats. Safety Features Similar to other Toyota vehicles, the Toyota RAV4 and Toyota Highlander are fitted with the Toyota Safety Sense suite of driver-assistance systems, making them among the safest vehicles in their respective segments. These technologies help you become more aware of your surroundings when you're driving and help you take the appropriate actions to prevent accidents. They include pre-collision warning, pedestrian monitoring, automatic high-beam headlamps, road-sign assistance, lane-departure alert, lane-tracing assistance, and dynamic radar cruise control. The best way to know whether the 2021 Toyota RAV4 or 2021 Toyota Highlander better fits your needs and preferences is to test-drive both of them at Keith Pierson Toyota, the leading Toyota dealership in Jacksonville. If you have any inquiries, feel free to contact us via phone, email, or our contact form.

If you need a new sedan to get you around the Jacksonville, Florida, area, you've probably come across the Toyota Corolla and the Toyota Camry. These two sedans have long been popular choices among drivers everywhere, and why not? They both possess a stylish exterior, a comfortable interior, and the power and performance that make driving fun. Yet, they do have their differences. While there's no wrong choice between them, we here at Keith Pierson Toyota thought it might be nice to see a side-by-side comparison of the Corolla and Camry to help you make an informed decision. Exterior Style Image via Flickr by peterolthof The Corolla features a front fascia full of sharp lines, a honeycomb grille, and a bulging hood that give it an aggressive stare. Its sculpted sides, low stance, and 18-inch wheels in various styles reveal an athletic posture. Exterior paint options include 16 colors with a single or two-tone pattern. LED headlights, daytime running lights, and taillights allow you to see and be seen. Special editions like the Apex and Nightshade deliver unique styles. You get several grille designs on the slightly larger Camry ranging from the honeycomb to the dark gray with chrome accents. A chiseled hood speaks to the strength underneath, and the Camry's sleek bodyside contours, low center of gravity, and 19-inch wheels give the Camry a bold profile that looks ready for anything. Thirteen available colors with two-tone patterns provide options to match your style. Interior Comfort You don't just sink into the comfortable interior of the Corolla. It envelops you with a luxurious feel. The seats and controls were ergonomically designed and thoughtfully placed to provide a more thrilling drive and riding experience. The mixed-media seats with available SofTex-trimmed bolsters and premium cloth inserts deliver style and comfort. An available leather-wrapped steering wheel adds a refined feel for the driver. A one-touch power moonroof opens up the already spacious cabin, letting in plenty of light, air, and views for the whole cabin. Other premium features like piano-black accents and soft-touch materials on the doors and dash add elevated style to this compact sedan. Inside the Camry, Toyota created space for you and your passengers to enjoy, with expansive open views, cavernous space, and a driver-focused cockpit. All your controls are intuitively placed within easy reach, from the steering wheel to the infotainment screen. A 10-inch color head-up display projects critical driving data to the windshield above the steering wheel. You can opt for the cold weather package that adds heated seats, steering wheel, and side-view mirrors to combat those chilly days. Seating materials range from premium cloth to SofTex to premium leather in various colors and styles. Available ventilated seats for the front and heated seats for the rear add even more comfort. Powerful Engines The Corolla has two engines to choose between. First up is a 1.8-liter four-cylinder with dual overhead cams and 16 valves with Valvematic technology. When paired with Toyota's continuously variable transmission, this powertrain puts out 139 horsepower and 126 pound-feet of torque. Or, you can upgrade to the 2.0-liter four-cylinder engine with dual overhead cams and 16 valves with dual variable valve timing with intelligence technology. Toyota pairs this engine with the same transmission to deliver 169 horsepower and 151 pound-feet of torque. An available hybrid powertrain uses a 1.8-liter four-cylinder engine that mates to an electronically controlled continuously variable transmission. This powertrain gives you 121 horsepower and 105 pound-feet of torque. The Camry also offers two gas engines and a hybrid powertrain. Camry's base model comes with a 2.5-liter Dynamic Force four-cylinder engine with dual overhead cams, 16 valves with D-4S fuel injection, and dual variable valve timing technology. Toyota pairs this engine with a continuously variable transmission resulting in 206 horsepower and 186 pound-feet of torque. A powerful 3.5-liter V-6 engine comes with the upper trims. This engine has dual overhead cams, 24 valves with D-4S dual injection, and variable valve timing technology. Toyota pairs this engine with their Direct Shift 8AT eight-speed automatic transmission to deliver 301 horsepower and 267 pound-feet of torque. The Camry's hybrid powertrain puts out 208 total system horsepower using the 2.5-liter four-cylinder and an 88-kW electric motor. In-Vehicle Technology When it comes to in-vehicle technology, the Corolla and Camry share many of the same capabilities. The infotainment screen on the Corolla measures 8 inches, while the Camry offers a 9-inch touch screen. Both vehicles feature Apple CarPlay and Android Auto support. You can sync your smartphones for hands-free operation, access navigation information, stream your favorite music, and make calls using simple, intuitive voice commands. They both have an 800-watt, nine-speaker JBL premium audio system standard on the upper trims, but the Camry features a Qi-compatible wireless phone charger that the Corolla only offers as part of a package option. Both vehicles also come equipped with a free trial subscription to SiriusXM satellite radio. They also offer Bluetooth streaming technology and can turn into a 4G LTE Wi-Fi hot spot. Amazon Alexa and Google Assistant functionality allow you to remotely start your Corolla or Camry from the comfort of your living room. Toyota Driver-Assist Systems The Corolla operates under the Toyota Safety Sense 2.0, while the Camry uses the next-generation Toyota Safety Sense 2.5 (TSS 2.5) package. They both include pre-collision with pedestrian detection, dynamic radar cruise control, lane departure alert with steering assist, lane tracing assist, and the convenient road sign assist that recognizes and projects common road signs to your driver information display. The Camry offers a blind-spot monitor with a rear cross-path detection system that the Corolla doesn't. When comparing the Corolla and Camry, you see so many similarities. Both offer comfortable interiors loaded with the latest tech and safety systems. The Camry runs with the midsize sedans and therefore has more interior space, but the Corolla's open design doesn't make you feel cramped. Both offer stylish exteriors with sporty expressions, although the Camry does have a more impressive powertrain. If you're looking for a sedan in the Jacksonville area, you should visit Keith Pierson Toyota and take a look at the Corolla and Camry. We encourage you to research the Corolla and Camry online before stopping by. Once here, one of our friendly, knowledgeable staff will show you the best features on both and let you take them for a test drive. Only then will you be able to decide for yourself which one works best for you.

When you think about Toyota cars, a few characteristics come to mind: reliability, responsibility, technology, and safety. And while the last quality may go overlooked by drivers and bloggers, we promise you that keeping your family safe is always our first priority. So today, we want to share with you Toyota Safety Sense™, the suite of active safety features that are included as standard on more and more  new Toyota models. Here are a few of the suite's most impressive safety features. The Pre-Collision System with Pedestrian Detection (PCSPD) is one useful safety features that uses radar and cameras in your vehicle to track the road ahead of you and sense if there’s an obstacle in the way. If there is, emergency braking can be applied if the vehicle doesn’t think the brakes are being deployed fast enough, which can save you from a potential collision. Automatic High Beams are another great feature that take the stress out of driving at night. When the vehicle sense another car approaching, it will switch off your highbeams to avoid distracting other drivers on the road. You'll be glad to have this feature, and the drivers around you will be doubly so. Lastly, Dynamic Radar Cruise Control takes the radar sensor from PCSPD and helps you keep a safe distance from cars around you when on cruise control. The radar detects the speed of vehicles around you, especially those in front of you, and sets your speed to be a certain adjustable distance from them. When they slow down, you slow down. When they accelerate, so do you. And when other things get in the way, the system can apply emergency brakes to make sure all vehicles remain safe and secure. So what are you waiting for? Ask Keith Pierson Toyota today for the best deals on a new or certified pre-owned Toyota car so you can experience these great features for yourself!

Most people, when they think of April, picture sunshine, flowers, and those spring showers, too. But at Keith Pierson Toyota, we’re all about care. Specifically, care for your new or pre-owned Toyota car. You see, April is National Car Care Month, and today, we want to tell you about the importance of keeping up with maintenance on your Toyota vehicle. When you think about maintenance, oil changes are usually the first thing to pop up. It’s such an easy thing to neglect, though. After all, it’s not like anything goes wrong immediately if you don’t change your oil every 3,000 miles. But after time, you’re going to notice reduced gas mileage, and over time, your engine is going to experience premature wear and tear, since old oil heats up faster and has more impurities that can corrode your engine's parts and impede performance permanently if left unchecked. There are also things that need to be replaced regularly as well, and you should always opt for using OEM parts to replace them. Our Toyota service center uses only genuine parts to keep the vehicle in tip-top shape. That’s anything from brake pads to tires, to batteries and air filters. We’ve got a huge squad of certified Toyota technicians and mechanics ready and waiting to cater to your Toyota vehicle’s every need. So whether you’ve got a new 2019 Toyota Camry, a used Toyota RAV4, or anything else in-between, come into our Jacksonville, FL Toyota service center for deals on parts and service. You’re not going to find a better place to get your car all ship-shape for National Car Care Month. See you soon!

When you’re looking to explore the power of Toyota truck or SUV, something some of us may consider are the off-road capabilities of new Toyota models. And while our vehicle may be well known for eco-friendly vehicles like the 2019 Toyota Prius, our SUV and truck models are not to be ignored. So today, we at Keith Pierson Toyota want to show off the power our vehicles have under the hood. Of course, one of the most off-road ready vehicles we have is the 2019 Toyota Tundra TRD Pro. Its 5.7L V8 engine produces an impressive 381 horsepower and 401 lbs.-ft. of torque. In addition, the TRD edition gives you a formidable 9,800-lb. trailering capacity and a 1,560-pound payload capacity. It’s enough strength to conquer the trail while also bringing along any other super-sized toys that you might want to have. This is a vehicle that will bring you to the work site during the week and bring you and your boat or trailer to the lake on the weekend. When you’re looking for something ready for the trails but also great to drive around the city, the 2019 Toyota 4Runner TRD Pro is the vehicle for you. This strong but sporty 5-passenger SUV runs on a 4-liter V6 engine that delivers 270 horsepower and 278 lbs.-ft. of torque with a 5,000-lb. towing capacity for whatever exploits you have planned once you hit your destination. And when you and four of your friends come along for the ride, it’s always a great time. So when you’re getting ready to check out a Toyota for yourself, come into our Jacksonville, FL Toyota dealer and explore the off-road ready power of our Toyota vehicles with a test drive. You’re going to experience the power of Toyota first-hand. See you soon!

Saint Patrick’s Day is upon us once again, and in the spirit of the "wearin' o' the green," we at Keith Pierson Toyota want to inform our Jacksonville, FL-area customers just what "going green" means to us: saving the environment! Toyota is a leading force in hybrid vehicles, and today we’re going to share with you the best vehicles we have that both accommodate multiple lifestyles while also being eco-friendly. 2019 Toyota Prius Everyone knows this vehicle by now – it’s synonymous with green driving. We're speaking, of course, about the 2019 Toyota Prius. With a commanding 54 city/50 highway estimated MPG, this is the hybrid that can get you anywhere because it’s been everywhere. It’s also loaded with state-of-the-art infotainment technology, like an available 11.6-inch HD touchscreen display, which provides a smartphone-like experience when controlling your entertainment options. There’s also an available Heads-Up Display option to make sure you don’t need to take your eyes off the road when you're adjusting your car's features. The future is here, and it’s behind the wheel of a 2019 Toyota Prius. 2019 Toyota Highlander Hybrid Of course, there are always those who want their cake and eat it, too. Those who have become so accustomed to SUVs and Crossovers that they can’t see themselves going back to a sedan. Well, Toyota has made sure that they can still be eco-friendly thanks to the 2019 Toyota Highlander Hybrid. This three-row SUV is a family car that has all the innovations needed to deliver a truly modern driving experience. The model offers Toyota Safety Sense P options, like Lane Departure Alert with Steering Assist, and a wide variety of infotainment options, while still netting an estimated 28 mpg city/ 30 mpg highway. There’s never been a better time to go green, and time is only making things better. So come into our Jacksonville, FL Toyota dealership today for the best deals on your new green machine!

Keith Pierson Toyota loves providing the best deals on new and used Toyota cars at our Jacksonville, FL Toyota dealership. And with President’s Day right behind us, there’s still no shortage of excellent deals to find on our lots. So today, we want to share with you the some of the amazing deals we still have going on, and what you can expect going forward. Toyota is always able to accommodate several different lifestyles with the various amounts of vehicles they have to offer. And we like to offer specials on as many vehicles as possible, so you’re getting the best deal on the car that fits your needs. First off, the 2019 Toyota Corolla is a classic family sedan that has been updated with all the features that befit a modern-day Toyota car. We currently have a special on the 2019 Toyota Corolla LE that takes thousands off the Manufacturer’s Suggested Retail Price (MSRP) of $20,030. We have it available for only $16,511. And with fully-loaded features like a 6.1-inch LCD screen that comes with the Entune™ Multimedia bundle, you’re never going to be bored on the road. And if you’re looking for something a bit more rugged, the 2019 Toyota Tacoma is a vehicle that has been proven time and time again to perform in the rigorous conditions on the work site and on the trail. Right now, you can lease a 2019 Toyota Tacoma for 0 down or $229 per month. With features like a powerful 3.5L V6 engine and a trailering capacity of 3,500 lbs., this is a truck that can haul your toys and stow your tools at the same time. So what are you waiting for? Check out our other vehicle specials and come in for a test drive. You’re going to love the experience of driving a brand-new Toyota for yourself at our Jacksonville, FL Toyota dealership. See you soon!

Keith Pierson Toyota loves providing the best vehicles to our Jacksonville, FL-area customers. So when we know that our vehicles are getting an upgrade, we need to share the details with you all. Yearly model updates are to be expected, but when you’re renovating your lineup like Toyota USA is, it's definitely big news. Toyota USA recently announced that they are going to be introducing 19 new Toyota cars in total over the next three years. These include minor updates and major redesigns of existing models, as well as all-new Toyota vehicles. In terms of updating vehicles, we might be seeing some updated SUVs. The Toyota Highlander, Toyota 4Runner, and the Toyota Sequoia have not been updated since they’ve come out, so it’s they are poised to be updated. And since the Toyota Highlander has seen such commercial success, an update will certainly add more appeal. There’s also a possibility that we’re going to be seeing a brand-new vehicle coming soon as well: the FT-4X concept vehicle is presented as an “upcoming vehicle” on Toyota USA’s website. We’re also waiting on the new 2020 Toyota Supra, which is going to make waves in the muscle car segment when it debuts. There’s also the remodeled and upgraded Prius Prime coming down the line, as we know from its debut at the Los Angeles Auto Show last year. While we wait for the new things that are coming down the line, Keith Pierson Toyota is going to offer the best in Toyota cars, Toyota parts, and sales and service. Stop into our Jacksonville, FL Toyota dealership today for the best vehicles in Florida and get behind the wheel of your favorite Toyota today!