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Explore the Park Street / Five Points Neighborhood of Jacksonville, FL

Jacksonville, Florida, is a vibrant, lively city with many distinct neighborhoods and areas. Along the St. Johns River, the eclectic Five Points neighborhood and its main corridor, Park Street, offer a rich history amid a backdrop of interesting storefronts and world-class dining and entertainment venues. Here are five things to know about Park Street and the Five Points neighborhood in Jacksonville. more Location and History Jacksonville's historic Five Points neighborhood is located on the St. Johns River. It's part of the larger Riverside district, a primarily residential neighborhood located southwest of downtown Jacksonville. After the Great Fire of 1901, which destroyed many downtown homes and buildings, displaced residents moved to Riverside and built impressive homes along the river. Architects continued to build a variety of contemporary homes in different styles, including bungalow, Tudor, and Victorian. Today, the Riverside area makes Jacksonville the largest collection of these styles of homes in the state. The main corridor in the Five Points district is Park Street, beginning at Riverside Park on the north end of the district. Park Street extends to the famous Five Points intersection, a unique juncture where five streets meet. Traffic doesn't flow continuously at this intersection, which can cause confusion for tourists or new drivers in the area. For locals, though, the Five Points intersection is part of the charm of the neighborhood. The Five Points neighborhood is well known to Jacksonville locals for its bohemian vibe, colorful storefronts, and unique businesses. The Park Arcade Building, an Italian Renaissance Revival structure, is a historic landmark with seven storefronts. Today, it's home to local boutiques and cafes. As you stroll through this charming neighborhood, you'll find other historic points of interest and many independent shops and restaurants. Arts and Culture Park Street and the greater Five Points district offer a vibrant culture full of art and entertainment. The neighborhood is home to distinctive wall murals, which adorn many buildings along Park Street. One of the most beloved institutions on Park Street is the historic Sun-Ray Cinema. It originally opened in 1927 as the Riverside Theatre, which was the first theater in Florida to show talking films. Today, the theater shows a combination of independent films and first-run blockbusters. It also has an extensive menu with pizza, popcorn, sandwiches, hot dogs, craft beer and wine, and more. The Five Points neighborhood is also home to the Cummer Museum of Art and Gardens, the largest fine arts museum in Northeast Florida. The museum features a permanent collection of over 5,000 works of art dating from 2100 B.C. through the 21st century. Admission to the museum also includes the Cummer Gardens, a historic riverfront garden along the banks of the St. Johns River. In addition to its vibrant blooms and lush oak trees, the garden also features reflecting pools, fountains, and sculptures to create a reflective, relaxing oasis. Food and Drink Foodies have long flocked to the Five Points district for delicious local cuisine. Whatever you're craving, you're sure to find something to tempt your palate on Park Street. Visit Hawkers 5 Points for bold, flavorful Asian street food, such as Korean twice-fried wings, street skewers, and crispy tofu bites. Also on Park Street, Biggie's Pizza blends New York-style pizza with iconic Jax flair to create gourmet pies. Choose from specialty pizzas or create your own with a tasty combination of toppings. Other popular restaurants in the Five Points district include The Bread and Board, Mossfire Grill, and Corner Taco. If you're looking for a craft beer or a handcrafted cocktail, there are plenty of bars in Five Points where you can quench your thirst. The Wall Street Deli & Lounge on Park Street is Five Points' oldest bar, formerly operating as 5 Points Lounge since the 1930s. Also on Park Street, Alewife Craft Beer Bottle Shop offers a variety of craft beers and ciders sure to please any ale aficionado. Shopping When you're looking to indulge in a little retail therapy, make the trip to Five Points. On Park Street, Five Points Antiques and Collectibles offers an eclectic mix of antique items. Whether you're looking for clothing, furniture, decor, or unique knick-knacks, you can probably find them here. At the nearby Jane Doe Boutique, you can shop for high-quality clothing and accessories, including blouses and tops, dresses, and handbags. While you're shopping, don't forget about your four-legged friend. Bark on Park offers a variety of unique products and handcrafted baked goods for your pup. If you find yourself in Five Points on a Saturday, make plans to visit the Riverside Arts Market under the Fuller Warren Bridge. This family-friendly event features local artists and makers. Stroll through the market to find unique, handcrafted items, such as art, candles, bath products, jewelry, and more. Parks The Five Points neighborhood is home to two spacious parks offering first-class amenities. Riverside Park, located adjacent to Park Street, is the second-oldest park in Jacksonville, dating back to the early 1890s. This 14-acre park offers plenty of green space with walking paths, stone bridges, and a spring-fed lake. Recreational amenities at the park include a basketball court, playground, and dog park. There are also picnic tables available if you want to enjoy lunch or a snack at the park. Located along the banks of the river, Memorial Park is another gem in the city's park system. The six-acre park on Riverside Avenue attracts visitors from across Northeast Florida. Memorial Park features a walkway, a fountain and sculpture, marble benches, a spacious lawn, and a 560-foot balustrade where you can enjoy views of the city across the river. It's walking distance to the restaurants and shops in the Five Points neighborhood, as well as the Cummer Museum of Art and Gardens. Now you know more about the iconic Park Street in the Five Points neighborhood. With so many places to eat and visit, it's worth making a trip to this part of Jacksonville. If you're a local, did we miss one of your favorite parts of the Five Points area? Send a message to Keith Pierson Toyota and let us know so we can add it to our list. We love to highlight the many neighborhoods, businesses, and attractions that make Jax such a great place to live and work. For other local recommendations, check out our past blog posts. St Johns River by Michel Curi is licensed with CC BY 2.0

What is a Tune-Up?

Regular servicing is essential for maximizing the life of an automobile, and one particularly important service procedure is the tune-up. The term, as it's used today, is largely outdated, but the procedure continues to have a huge impact on the performance and usability of a vehicle. See what a tune-up really entails and why it's so vital. more What Is a Tune-Up? A tune-up is a service procedure whose purpose is to improve the functionality of a vehicle's engine. In the contemporary age, an exact definition of this term is hard to determine, as it has changed over the course of automotive history. Initially, a tune-up referred to a specific set of tasks—tuning of the carburetor, adjustments or replacements within the ignition system, setting of the ignition timing, and installations of new components such as spark plugs, a distributor cap, and a rotor. Today, ignition systems are computerized and largely self-monitored, but the term "tune-up" persists. Now it often refers to maintenance procedures in general, particularly those intended to improve a vehicle's operation. Issues concerning start-up, fuel efficiency, acceleration, or emissions are all common reasons for seeking this procedure. What Does a Tune-Up Involve? The specific activities involved in a tune-up can vary depending on where you take your vehicle for maintenance, though there are usually some commonalities. Evaluations The procedure typically begins with a series of evaluations to help the mechanic understand the condition of your engine and establish a baseline for performance. During this phase, they may examine factors such as the battery voltage, dynamic compression, ignition timing, and idle speed. They may also check for engine vacuum leaks, proper operation of the fuel feedback control loop and EGR valve, exhaust emissions, and fault codes. Sensory Inspections Sensory inspections are typical as well. This means the mechanic looks at the hoses and belts to check that they're in proper working order and observes the levels and conditions of all the necessary fluids. For example, the oil should be free of sludge, the antifreeze free of sediment, and the brake fluid free of impurities. Should the mechanic find any faults, they'll address the matters accordingly. Replacements In addition to the above inspections, tune-ups also involve replacements of particular components for the sake of preventive maintenance. One such component is the air filter, which protects the engine from contaminants such as dirt, dust, and sand. When an air filter becomes too dirty, insufficient amounts of air reach the engine, which can lead to problems with fuel efficiency and damage to related parts. Spark plugs are another component that may need cleaning or replacing. These are what create the spark necessary for the ignition of the air–fuel mixture that powers your vehicle's engine. As you can imagine, spark plugs get a lot of use. Over time, fuel residue builds up on them or the gap between the plugs' electrodes widens. In either case, you may experience problems with starting up, idling, misfiring, or fuel efficiency. Other parts that may require replacement are the fuel filter, oxygen sensor, and PCV valve. In older vehicles without electronic ignition, traditional tune-up replacements—such as the rotor and distributor cap—also apply. Cleanings Sometimes, a tune-up includes cleanings of the fuel injectors. Clogged injectors can cause misfires in the engine, which can lead to sputtering, vibrations, and stalling. Eventually, it can cause your engine to become less responsive and even deteriorate. Cleaning the injectors when necessary can preempt such problems. Broad Diagnostic Inspections Finally, your mechanic may elect to use the tune-up as an opportunity to perform a broad diagnostic inspection of your vehicle, in addition to examining systems such as its air-conditioning. Though these activities aren't typical in most tune-ups, they can help identify problems that can affect automotive performance. The Importance of Regular Vehicle Maintenance Regular vehicle maintenance, in the form of a tune-up, can help ensure that it performs optimally. Over time, an engine becomes less efficient, using more fuel to travel shorter distances and operating more weakly. Such performance loss affects not only the speed and fuel economy of the vehicle but also the safety. Tune-ups help to bring your engine and ignition system back up to a satisfactory level. After this procedure, you may notice some immediate differences, such as a smoother ride and an overall better feel behind the wheel. Maintenance in general is fundamental to optimizing your vehicle. It keeps your vehicle from breaking down and keeps small problems from growing. As a result, you get many years of use from it and maximize its resale value. With that in mind, consult your owner's manual to ensure you're keeping to an appropriate tune-up schedule. Also, monitor your vehicle's performance for any signs of deterioration, such as decreased fuel efficiency or engine problems. If you notice any trouble, schedule a tune-up right away. Schedule Service Order Parts Service Specials at Keith Pierson Toyota When you come in for maintenance at our dealership, consider taking advantage of our service specials. Just select a relevant coupon on the specials page, print it out, and present it to an associate when you arrive. As we carry out your tune-up and other maintenance services, you can make use of our shuttle facility, which can take you anywhere you'd like within 10 miles of our location. We'll notify you when we're finished and your vehicle is ready. That way, you can continue your daily activities while we return your vehicle to top working order. If you'd like to schedule a tune-up for your vehicle, let us know. Fill out our online contact form with your name, contact information, and message, and we'll reach out to you as soon as possible. You can also call our parts department at 866-706-4236 if you'd prefer to speak with a specialist directly. Then, when you're ready, come on down to the dealership. Find us at 6501 Youngerman Circle here in Jacksonville, Florida. Our parts department operates seven days a week. On weekdays, we operate from 7 a.m. to 7 p.m., Saturday hours are from 7 a.m. to 6 p.m., while Sundays are from 9 a.m. to 4 p.m. We look forward to helping you get the most out of your vehicle. Image by Nina Mercado is licensed with Unsplash License

Parks in Jacksonville, FL

One of the great things about living in Jacksonville is the number of beautiful parks in our city and the surrounding area. Whether you’re looking for a fun place to take your children or a quiet oasis to walk your dog, there’s a park for you. Keep reading to find out about six wonderful parks in Jacksonville. more Metropolitan Park Metropolitan Park is one of Jacksonville’s busiest urban parks. It’s an 18.25-acre stretch of land located on Gator Bowl Drive, on the banks of St. John’s River. Formerly a landfill, this park is now a multi-use area for visitors of all ages. If you’re interested in fishing, sailing, or kayaking on the river, the park has a full boat dock and a non-motorized launch area. There’s a playground for younger visitors and picnic areas for families. The outdoor pavilion hosts concerts and festivals, including outdoor classical performances by the Jacksonville Symphony. It’s also a great place to watch water events, like the Jacksonville Light Boat Parade in November. You can find out about upcoming events on the city’s website. James Weldon Johnson Park Located in downtown Jacksonville, James Weldon Johnson Park is the oldest park in the city. This park features outdoor art and sculptures, activities for children, and lots of space to meet friends. Since this is an urban park, much of the space is paved, though there are landscaped areas and fountains. Much of the park is dedicated to game tables and public furniture, and there’s a separate Kids Zone for younger visitors. The park often hosts festivals that celebrate Jacksonville’s diverse culture. It’s close to various cafes and restaurants, so it’s the perfect place to grab a bite to eat and enjoy the weather. Henry J. Klutho Park If you’re looking for a park with lots of activities for energetic kids, Henry J. Klutho Park in North Jacksonville might be the place for you. This piece of land has provided recreational activities to Jacksonville residents for over a century. Young children will enjoy the large playground, while older ones might have a great time playing tennis or frisbee in the large fields. There’s also a disc golf course on the park grounds. Henry J. Klutho Park is a convenient place to spend a morning outdoors and finish up with a picnic lunch. There are tables, restrooms, and a shaded picnic pavilion for warmer days. Like most parks in the area, it’s open from sunrise to sunset all year round. Reddie Point Preserve Reddie Point Preserve is located on the bend of St. John’s River and is a popular fishing spot for locals and visitors alike. This 102-acre park has a 700-ft fishing pier, so you can fish, even if you don’t have a boat. If you have a boat or canoe, you can use the docks or kayak launch to enter the river. Along with its fishing and boating amenities, the park has a scenic overlook and wildlife observation areas, making it a great place for birdwatchers. There’s also a picnic pavilion and multi-use play fields for soccer or frisbee. The park at Reddie Point Preserve opens at sunrise and closes at sundown every day, all year long. There are no camping facilities here, but there are restrooms, picnic shelters, and drinking fountains, so you can spend a comfortable morning or evening in the park. While you can bring your own boat to the park, you can’t moor it overnight. Castaway Island Preserve If you’re looking for a peaceful place for a nature walk, consider Castaway Island Preserve, located on San Pablo Road off Route 90. Bordering the Intracoastal Waterway, the park has a marshy ecosystem and is home to many native species, including ibises and tortoises. If you’re looking for an easy stroll, the park’s wooden boardwalk offers beautiful views of Jacksonville’s native surroundings. A 1-mile nature trail features educational markers for walkers of all ages, including children, and there’s also an observation area that gives visitors a glimpse of the Intracoastal Waterway. Along with its scenic views, the Castaway Island Preserve features a kayak launch and a fishing dock for visitors. There’s a picnic area for an outdoor lunch or snacks, and pets are welcome on the preserve as long as they’re leashed. The park is open from sunrise to sunset, seven days a week, and there’s no fee for parking or entering the preserve. Little Talbot Island State Park A half-hour drive from downtown Jacksonville, Little Talbot Island State Park is farther away from the city center than the other parks on this list, but it’s worth the drive. This undeveloped barrier island features sandy dunes, 5 miles of beaches, and 3 miles of bike paths. The park’s Dune Ridge Trail offers hikers a uniquely Floridian opportunity to roam untouched beaches and forested glades covered in Spanish moss. If you’re looking for more wildlife, you can drive a few minutes up the road to Big Talbot Island, which is primarily a wildlife refuge. You can spend a day on the island or camp overnight on the park’s tent and RV site. The park is open from 8:00 a.m. to sunset all year round. If you’re interested in kayaking, you can rent a kayak or boat launch from the park’s approved vendor, located near the park entrance. Here are the fees for using the park: Pedestrians or cyclists pay $2. Single-passenger vehicles, like motorcycles, pay $4. Multi-passenger vehicles with up to eight occupants pay $5. A campsite costs $24 per night (plus additional fees). These are just six of Jacksonville’s many stunning parks. If you’re looking for a new vehicle to explore uncharted wilderness or take your kids to a fun day at the playground, the team at Keith Pierson Toyota is here to help. With our expertise and inventory of new Toyotas and high-quality pre-owned vehicles, we’re confident we can find the right set of wheels for your needs. Walkway - Little Talbot Island, Florida by Lee Coursey is licensed with CC BY 2.0

Why is my Check Engine light on?

Whether you're on a scenic road trip or running errands in town, a check engine light can cause problems. This alert, usually located on your speedometer, indicates an issue with one of your car's engine components. While different car models might be prone to unique issues, there are a few common problems that can turn that light on. Keep reading to find out some of the reasons why your check engine light might be active. more Your Car's Gas Cap Is Loose or Damaged One of the most common reasons for a check engine light is also one of the easiest to fix. When your car's gas cap is loose, hazardous fuel vapors can escape into the air and into other parts of your car. If your car's check engine light comes on right after you fuel up, check to see if your car's gas cap is securely fastened. You should hear a clicking sound when you fasten the lid. In many cases, unscrewing the gas cap and replacing it can resolve the check engine light, allowing you to continue with your drive. Sometimes, dirt or other debris can get stuck in the cap, making a tight seal more difficult. If you don't hear the clicking sound, carefully wipe the inside grooves of the cap with a clean paper towel before trying again. A gas cap that still won't click into place might be damaged or worn out from frequent use. Luckily, replacing a gas cap is a fast and inexpensive repair. If the check engine light is still on and you can't get the cap to seal, take your car to a qualified mechanic right away. Your Car Needs New Spark Plugs Spark plugs are small engine components that pass an electrical current between them, providing the "spark" that starts your car's ignition. These pieces can wear out or break from frequent use, causing the check engine light to switch on. Even though spark plugs are small, they are vital parts of your car's engine, and if they are faulty this can cause issues with starting and accelerating your car. Worn spark plugs can also decrease your car's fuel efficiency. When you take your car to a mechanic, they can run a diagnostic test that detects spark plug issues. Since these pieces often need replacing, they might have your car's make and model spark plugs available onsite. If you drive a less common car or visit a smaller mechanic's shop, you might have to order the right spark plugs, which can take a few days. After the spark plugs arrive, though, it's a quick repair. Your Car's Oxygen Sensor is Malfunctioning When you start your car, a combination of oxygen and fuel in your fueling system combine and ignite, powering the vehicle. The oxygen sensor, or O2 sensor, in your car ensures that your engine gets the right ratio of fuel to oxygen when you're driving. This keeps your car running smoothly and ensures high fuel efficiency. A malfunctioning oxygen sensor can cause your car to use too much fuel (rich) or not enough (lean), which can be bad for your engine. Running rich can cause reduced fuel efficiency and clog up your engine parts with extra fuel. Running lean can reduce your car's power and cause your engine to seize up. If your mechanic detects an oxygen sensor issue, they might replace the part and test it to make sure it's monitoring your engine correctly. This repair might be more expensive than a spark plug or gas cap, but is still a fairly inexpensive fix. Your Car's Mass Airflow Sensor is Faulty The mass airflow sensor is related to the oxygen sensor, but it measures the total amount of air coming into your car's engine. The air then passes to the O2 sensor, which ensures the right amount goes into the fuel system. If your car needs a new mass airflow sensor, it might not send the right amount of air to each part of the engine that needs it. You might notice black exhaust or ashy residue on your car's exhaust pipe, which indicates that there's too much fuel compared to air. Like the oxygen sensor, replacing a car's mass airflow sensor is a fairly inexpensive process. It's important to have a mechanic look at your engine as quickly as you can once you see a check engine light on. Catching a mass airflow sensor issue early can keep your other engine parts clean, helping you avoid a pricier repair bill in the future. Your Car Needs a New Catalytic Converter One of the more expensive problems signaled by a check engine light is a faulty catalytic converter. The catalytic converter refines your car's exhaust before sending it out through the exhaust pipe. While catalytic converters usually don't break on their own, they can become clogged or damaged if another part of the engine isn't working correctly, like the spark plugs or oxygen sensors. Along with the check engine light, you might notice a strong smell, like rotten eggs, when you run your car. Left untreated, a faulty catalytic converter can cause serious damage to your car. Because the catalytic converter ensures that exhaust passes to the exhaust pipe, a clogged converter can trap exhaust gases in your engine, which can damage key parts, decrease your fuel efficiency, and cause slow acceleration. While replacing a catalytic converter can be expensive, these parts usually don't need replacing more than once every ten years. No matter what caused your engine problems, the service department team at Keith Pierson Toyota is here to help. Our expert service team can diagnose your engine trouble and recommend a budget-friendly repair to get you back on the road. If you drive a Toyota, we can order genuine replacement parts so you can feel confident leaving our lot with your new engine parts. You can also schedule regular tune-ups and other services with us, which can lessen the chances of an engine issue. On by Chris Isherwood is licensed with CC BY 2.0

Arts and Culture in Jacksonville, FL

Arts and culture can help us enrich our lives, understand our history, and connect to our communities. Here at Keith Pierson Toyota, we're proud to serve a city as steeped in art and culture as Jacksonville. That's why we've put together this guide to the local theater, music venues, art, museums, and cultural centers to check out around town. more Theater Jacksonville has a thriving theater scene, ranging from large professional productions to intimate community theater events. Whether you're looking for a feel-good musical or a play that will turn your worldview on its head, there's no better way to spend an evening than by enjoying the talent of local artists with a night out at the theater. Here are a few well-known Jacksonville theater groups you can check out around town: Theatre Jacksonville: This theater company has been enriching lives in Jacksonville since its founding in 1919, making it the longest-running community theater in the city. The 2022 season has included "A Walk in the Woods," "Slow Food," and "Ragtime." The Alhambra Theatre: At this unique dinner theater destination, you can enjoy a three-course meal and professional performances. The 2022 Alhambra Theatre schedule includes "Guys and Dolls," "The Play that Goes Wrong," "Rock of Ages," "The Wizard of Oz," "Grumpy Old Men," "42nd Street," "Ghost the Musical," and "White Christmas." FSCJ Artist Series Broadway: If you're interested in professional Broadway productions right here in Jacksonville, you'll be happy to know that this organization presents national and international tours, including musicals, concerts, ballets, and beyond. The 2022/2023 season includes Broadway hits like "Aladdin," "Elf," "Pretty Woman the Musical," "Mean Girls the Musical," and "Jesus Christ Superstar." Music From classical to contemporary, there's plenty of live music to enjoy around town. You can head downtown to hear the newest hip band or sit back for an evening with an instrumental quartet. Here are just a few music venues you can visit in Jacksonville: 1904 Music Hall: Named after the year the building was originally built, 1904 Music Hall is a live music venue in downtown Jacksonville that hosts musical artists from a wide variety of genres and backgrounds. Upcoming performances include Ward Davis, Potterless Podcast, I Showed Up In Boots: A Country Dance Party, City Morge, Josh A: The Live Show Experience, and Doobie with special guests Caskey and Hylyte. Friday Musicale: With two beautiful venues, the Auditorium and L'Engle Hall, Friday Musicale has been hosting free live concerts since 1890. Recent performers include the Vega String Quartet and the 1st Coast Flute Choir. The Arena: This live concert venue produces thrilling events with renowned musical artists, lavish special effects, and incredible lighting and sound systems. All Arena shows are free and open to the public. Recent hits include "Lost In Wonderland," "The Greatest Showman," "Salvage," and "Alcatraz." Art Visiting an art museum or gallery can be a great way to spend time with a friend or loved one while feasting your eyes and imagination on incredible artistic works. At a museum or gallery, you can often view exciting art pieces from history through the modern day. Jacksonville can offer both, including the following three art destinations you won't want to miss out on: Museum of Contemporary Art (MOCA) Jacksonville: This modern museum has both a permanent collection and a rotating set of contemporary exhibitions to enjoy. "Kara Walker: Cut to the Quick," a current guest exhibition, includes more than 80 prints, paintings, drawings, sculptures, and film pieces by artist Kara Walker. The Cummer Museum of Art and Gardens: This beautiful museum contains over 5,000 pieces of art to enjoy. You can also explore the surrounding gardens, visit guest exhibitions, attend masterclasses, or enroll children in exciting kids classes. Mussallem Galleries: Established in 1897, this 90,000-square-foot gallery contains a wide range of art, including pieces with origins in China, Japan, Russia, North America, and Europe. The museum also contains antique furniture, oriental rugs, and objets d'art. Museums and Cultural Centers Where better to immerse yourself in local culture than at one of the fascinating Jacksonville museums or cultural centers? You can learn more about the city's history, discover hidden talents, and connect with new communities by visiting your local museum. Here are a few wonderful local museums and cultural centers to visit the next time you're searching for a family outing or a rainy day activity: Jacksonville Area Museum: If you're interested in diving deep into the history of Jacksonville, look no further than the Jacksonville Area Museum. The mission of this organization is to collect, preserve, interpret, and appreciate the local history and cultural context, and it does so through exciting exhibits that include artifacts, art, and informational text. Ritz Theatre and Museum: This music venue is based in La Villa, a historical African American community once known as the Harlem of the South. Today, the Ritz Theatre and Museum hosts music, arts, and culture events that can connect contemporary audiences to African American history and storytelling. First Coast Cultural Center: The mission of this organization is to connect local community members with the arts through exhibits, programs, classes, workshops, and other events. Recent workshops include adult art classes, a charcoal art workshop for high school students, and virtual music lessons. There you have it, we've listed some of the top venues for arts and culture here in Jacksonville, Florida. Did we miss your favorite music hall or art gallery? You can let us know by sending us a message online or calling us at 888-461-3879. While you're at it, you can take a look at our fantastic inventory of new cars or available pre-owned vehicles. If you see something you like, our friendly staff will be happy to answer any questions you may have to get you on the road in your new car so you can roll up to your next cultural event in style. You can also stop by our dealership for a visit at 6501 Youngerman Circle in Jacksonville. Russian Ballet Theater by cantanima is licensed under CC BY-SA 2.0

Should I Buy Premium Gas?

If you have ever pumped your own fuel at a gas station, you may have noticed a pump labeled premium. What makes premium gas special, and who should use it for their vehicle? If you've ever asked yourself these questions, you are not alone. In this article, discover whether you should buy premium gas, find out what it is, learn the difference between premium and regular gas, review cars that require premium gas, and discover the benefits of the premium option. more Whether or not premium gas is the right choice for you depends on the make and model of your vehicle. You can check your car's instruction manual to find out what type of gas the manufacture recommends. In general, most luxury cars or vehicles with turbocharged engines require premium gasoline. Most other cars can use regular gasoline, which is a more economical option. You may also choose to use premium gasoline when towing a heavy load or in particularly hot climates, as both these activities can cause the engine to overheat more quickly. Premium gas can help manage this challenge. What Is Premium Gas? Premium gas is gasoline that has an octane level above 91. Regular gas, by comparison, often has an octane level of 87. Some gas stations also offer gas with an octane level of 93 and market it as ultra-premium, super-premium, or premium-plus. The octane level of the gasoline is often marked on the button you press to make your selection. What Is the Difference Between Premium Gas and Regular Gas? Gas with high octane levels may be more resistant to heat. Gasoline engines work by compressing and combusting a mixture of fuel and oxygen to release energy. Premium gas offers heat-resistant fuel that allows the mixture of air and gas to ignite at the proper moment through use of a spark plug. Regular gas, which has less heat-resistance, may be more likely to ignite through spontaneous combustion before the spark plug ignites. If you hear a knocking sound when you drive, this may be due to premature gasoline combustion. To solve the problem, consider switching to a higher grade gasoline. This can help save your engine from short-term drawbacks, like a loss of fuel efficiency, and long-term damage to the engine. For cars that require premium gasoline, this solution can also help you save money by improving the miles per gallon your car is capable of and, therefore, helping you spend less money on gas. Cars That Use Premium Gas In addition to luxury cars or cars with high-intensity engines, there are a few "regular" vehicles that you might not realize require premium gas. For this reason, it's always a good idea to double check your user manual before heading to the pump. Here are a few such cars to be aware of as a driver: Buick Regal Fiat 500L Kia Stinger Volkswagen Arteon MINI Cooper MINI Clubman MINI Countryman Nissan Maxima There are also certain vehicles that require premium gas when customized with a high-level engine. If you choose to upgrade your engine, it may be a good idea to check the owner's manual or ask a manufacturer team member whether the change impacts the type of gas you should use. Here are a few examples of cars that require premium gas with a particular type of engine: Buick Envision with a 2.0-L turbo engine Chevrolet Equinox with a 2.0-L turbo engine Chevrolet Malibu with a 2.0-L turbo engine Honda Civic with a 1.5-L turbo engine GMC Terrain with a 2.0-L turbo engine Mitsubishi Outlander with a 3.0-L V6 engine What are the Benefits of Using Premium Gas? Using a fuel with a higher octane level can benefit some cars and engines. Here are a few helpful results you may experience if you use premium gas: Healthy Engine As your car gets older, the engine may degrade and become less efficient at extracting energy from the air-fuel combustion process. Premium gas can help older engines operate in a smooth and healthy manner. If your car requires premium gasoline, its use can also prevent the engine damage that may accompany the unregulated combustion involved in premature combustion. Better Fuel Economy If you drive a vehicle that requires premium gas, using it can help the process of converting the gas to energy run more smoothly. This can improve your fuel economy, helping you drive the farthest possible number of miles per gallon of gas. This may mean that you may need to refuel less often, allowing you to save money at the pump despite the increase in price from regular to premium fuel. Power Optimization In addition to improved fuel economy, using the correct gasoline for your vehicle can help optimize power. If you use regular gasoline when the vehicle requires premium, it may be difficult for the engine to perform at the level of power advertised for the vehicle. By using premium, you allow the engine to reach its full horsepower capacity. This can help you achieve impressive acceleration and increase the car's ability to tow heavy a weight easily. No Engine Drawbacks Apart from the cost, there are no drawbacks to fueling your car with premium gas. While using regular gas for a car that requires premium can have negative effects, using premium gas for a car that usually requires regular is perfectly healthy for the vehicle. This means that if you're even unsure about which fuel to select, you can select premium secure in the knowledge that there will be no negative consequences. To understand whether you should buy premium gas, it's helpful to understand what premium gas is and how it differs from the regular option. Hopefully, this article has helped improve your understanding of premium gas so you can fuel with confidence next time you're at the pump. Do you have more questions about fueling your vehicle? Don't hesitate to call our service department with questions by calling 888-461-3879 or contact us online. While you're at it, feel free to check out the fantastic selection of new cars and used vehicles we have here at Keith Pierson Toyota. Gas prices should continue to fall by KOMUnews is licensed with CC BY 2.0

Famous Bands from Jacksonville, FL

Jacksonville, Florida, is a seaside city known for its huge population, sandy beaches, and abundant waterways. If you're in or near this popular area, you can probably tell that music, art, and culture thrive in this vibrant city. You may be interested to know that many famous bands got their start here. Read on to explore some popular Jacksonville native musicians. more Lynyrd Skynyrd In 1964, three high schoolers formed a band and called it My Backyard. Ronnie Van Zant was on vocals and Allen Collins and Gary Rossington were on guitar. In the next few months, after adding bassist Leon Wilkeson, keyboardist Billy Powell, and drummer Bob Burns, the troupe newly dubbed themselves Lynyrd Skynyrd. The unique name was a mocking tribute to the school's gym teacher Leonard Skinner, who was notorious for chastising male students with long hair. The group would go on to become one of the most famous Southern rock bands in the country. Lynyrd Skynyrd mixes the grit and jazziness of blues-rock with the liveliness and folksy sounds of country. After skyrocketing to popularity in the '70s, the band cemented itself in the history of classic rock forever with the crowd favorite "Sweet Home Alabama." Featuring spirited guitar and keyboard solos, Southern gospel choir samples, and an extremely catchy hook, of course, the song was an instant hit. It also perfectly exemplifies the band's blend of hard rock with Southern roots. Throughout the band's early career, new members included drummer Artimus Pyle and guitarist Steve Gaines. Backing vocalist Cassie Gaines, Steve's sister, was also in the band. The group ceased playing in 1977 after the tragic loss of Ronnie Van Zant, Steve Gains, and Cassie Gaines due to a plane crash. Ten years later, the band re-formed with Ronnie's younger sibling Johnny Van Zant on vocals and Randall Hall on guitar. New members afterward included guitarist Ed King, former Blackfoot frontman Rickey Medlocke, ex-Outlaws Hughie Thomasson, ex-Damn Yankee Michael Cartellone, and former bassist for the Black Crowes, Johnny Colt. Molly Hatchet In the early 1970s in the United States, Southern rock was all the rage. Emerging from the rich and storied music traditions of the American South, this genre combined blues, country, gospel, and English rock-and-roll in a one-of-a-kind way. Some of the frontrunners of this movement consisted of the Allman Brothers, Lynyrd Skynyrd, and Molly Hatchet. In 1975, guitarist Dave Hlubek founded Molly Hatchet in Jacksonville, Florida. He named it after an infamous 17th-century ax murderess, Hatchet Molly, who would allegedly behead her lovers. Molly Hatchet established themselves through intense touring with the likes of Aerosmith, Bob Seger, and the Rolling Stones. in 1979, they released their most popular song, "Flirtin' With Disaster," featuring skilled guitar work, extra distortion, and lead singer Danny Joe Brown's iconic vocals. This piece is often cited as one of the best country-rock songs of all time, earning acclaim along with classics like Lynyrd Skynyrd's "Sweet Home Alabama" and Marshall Tucker Band's "Can't You See." After being propelled to fame, Molly Hatchet toured at rock festivals and concerts everywhere, averaging 250 live shows per year. Limp Bizkit In 1994 in Florida, vocalist Fred Durst and bassist Sam Rivers formed Limp Bizkit. Joining later was John Otto on drums and Wes Borland on guitar. After Durst became friends with bassist Fieldy of Korn, the band that pioneered the nu metal genre and brought it mainstream, Limp Bizkit's fame started. Thanks to mostly word-of-mouth publicity, label contracts began to come in and the band released their first album, "Three Dollar Bill, Y'all." By the late 1990s, Limp Bizkit had solidified itself as a key player in the growing rap-metal scene. Nu metal became popular in the 1990s because of bands like Korn, Limp Bizkit, and Kid Rock. This subgenre of alternative metal fuses the intense, distorted sounds of heavy metal with an aggressive rap style. It also pulls from genres like alternative rock, funk, grunge, punk, and industrial. The last is a category defined by abrasive and transgressive themes. Indeed, one of Limp Bizkit's most famous songs, "Rollin' (Air Raid Vehicle)," exemplifies the style of angry vocals. This song features in "The Fast And The Furious," the first in a long series of films about street racing. Shinedown The early 2000s saw a resurgence of interest in what may be called pop-rock. As bands like Snow Patrol, Sum 41, the All-American Rejects, and Fall Out Boy were gaining popularity among audiences, pop-punk groups from the 1990s like Green Day, Weezer, and Blink-182 continued their success. Post-grunge bands like Nickelback, Foo Fighters, Daughtry, and Shinedown also joined the fray. While always self-described as simply an American rock band, Shinedown's music has been characterized in diverse ways. Categories like hard rock, alternative metal, post-grunge, and even nu metal have all been used to place the group. Vocalist Brent Smith formed Shinedown with drummer Barry Kerch in 2001 in Jacksonville, Florida. Later members included Eric Bass on bass and Zach Myers on guitar. With an iconic rock sound, the band has cited Pink Floyd, Iron Maiden, and Foo Fighters as influences. You may know them by their hits, "Second Chance," "Cut the Cord," "Sound of Madness," "45," and "Monsters." Each of their songs and albums has shown to present unique rock-adjacent sounds. For example, while "Cut the Cord" seems to call on classic and blues rock, "Second Chance" puts forth a more angsty, grungy mood. As you can see, Jacksonville has been the birthplace of some talented artists. While many of the biggest names to date came from the legendary Southern rock movement in the 1970s, other rising stars forged their way through different genres. Clearly, Jacksonville is a site of inspiration to a diversity of musically inclined people. But we want to know what you think. Did we miss anyone? Who are your favorite Jacksonville or Florida artists? Let us know here at Keith Pierson Toyota and we'll be sure to add them to our list. Fans at a rock show by Luuk Wouters is licensed with Unsplash License

2022 Toyota Tacoma Overview

If you're looking for a bold truck that is sure to turn heads on the highway and cruise across off-road terrain, you're sure to like the 2022 Toyota Tacoma. This robust vehicle is perfect for adventurers, so pack up your gear, pick the destination, and get ready to drive. We at Keith Pierson Toyota have put together a guide of the key Tacoma features to help you determine if this might be your new dream truck, including descriptions of the interior, exterior, trim levels, power and performance, technology, and safety features you can expect. more Interior The interior of the 2022 Toyota Tacoma offers power-adjustable seats and dual-zone automatic climate control for maximum comfort. You can also enjoy power rear windows and two USB charge ports in all trim levels. For a more refined interior finish, select the Limited or TRD Off-Road trims for gorgeous leather-trimmed seating, steering wheel, and shift lever. These two trims also offer interior features like a Qi-compatible wireless smartphone charging station, a smart key system, and a power sliding rear window with privacy glass. Exterior This truck comes with a 5-foot short bed, making packing up and hauling cargo a breeze. The inner bed is made with fiber-reinforced sheet-molded composite and steel outer panels. It also includes storage compartments and rail caps. The tailgate design also makes it easy to lower, lock, and remove. Other key exterior features on all trims include the integrated color-keyed tailgate spoiler, engine, and front suspension skid plates, and a deck rail system with tie-down cleats and points so you can secure your cargo effectively. Exterior color options include Electric Lime, Barcelona Red Metallic, Midnight Black Metallic, Wind Chill Pearl, Army Green, Blue Crush Metallic, and Celestial Silver Metallic to name a few. Looking for a truck with an edge? Try out the Nightshade Special Edition, which features a unique grille, dark smoke 18-inch alloy wheels, and a blacked exterior trim, including the exhaust pipe. Other optional exterior features include LED headlights for high and low beams and Trail Special Edition bronze wheels. Trim Levels The 2022 Toyota Tacoma comes in six distinct trim levels: the SR, the SR5, the TRD Sport, the TRD Off-Road, the Limited, and the TRD Pro. Key features of the SR include projector-beam headlights, a deck rail system, and an estimated 18 mpg for city driving and 22 mpg for highway driving. The SR5 offers features like a four-way power-adjustable driver's seat and integrated fog lights, along with an estimated 20 mpg for city driving and 23 mpg for highway driving. The TRD Sport, TRD Off-Road, and Limited all feature an estimated 19 mpg for city driving and 24 mpg for highway driving. A panoramic view monitor and smart key system are available for the Sport trim. The Off-Road trim offers a multi-terrain select system with Crawl Control and a locking rear differential. The Limited trim includes 18-inch polished alloy wheels for added style. Finally, the TRD Pro includes a classic TOYOTA front grille with a camera and, along with the TRD, has a machine-forged upper control arm and an estimated 18 mpg for city driving and 22 mpg for highway driving. Power and Performance The 2022 Toyota Tacoma comes with either a 2.7-liter four-cylinder or a 3.5-liter V-6 direct-injection engine, giving you plenty of power for your next off-roading adventure. This vehicle offers a towing capacity of up to 6,800 pounds with a suspension lift and available trailer-sway control, which can give you a smoother ride through torque management. If you enjoy being in control, you can choose a model with a six-speed manual transmission. Also available is the Multi-Terrain Select (MTS) system, which offers drivers five driving modes each tailored to a different driving environment so you can adjust for your current terrain. If you plan to do a lot of off-roading, there are plenty of exciting features you can prioritize in your purchase process. For example, the Tacoma TRD trim offers an off-road crawl control that helps control your throttle and brake actions for smooth, low-speed driving. You can also opt for the available Bilstein shocks to absorb impacts on bumpy trails. Other available features include a hill start assist control and a multi-terrain monitor. Both rear-wheel drive and four-wheel drive are available on most trims, depending on the configuration you choose. Technology You can enjoy your driving time with exceptional audio multimedia systems available in each of the trim levels. This includes an available 4.2-inch color multi-information display. Select trims offer 7- and 8-inch touch-screen options. Other available technologies include a panoramic view monitor and a smart key system with a push-button start. This system allows you to lock and unlock your car doors without ever touching the key fob. You can also enjoy smartphone connectivity, Amazon Alexa, and a three-month trial subscription to SiriusXM's Platinum Plan. Safety The 2022 Tacoma comes with all the latest safety features, including a pre-collision system with pedestrian detection, a dynamic radar cruise control, a lane departure alert system, and automatic high beams. It also includes a blind-spot monitor with rear cross-traffic alert and an integrated backup camera with rear parking sonar to allow you to back up with confidence. You can also enjoy the Star Safety System, which includes vehicle stability control, traction control, an anti-lock brake system, brake assist, and smart brake technology. The 2022 Toyota Tacoma is a bold and powerful choice for anyone considering a truck or off-roading vehicle. If you have any further questions, don't hesitate to contact us online or give us a call at 888-461-3879. Whether you'd like to learn more about the Tacoma's abilities or discuss financing options, our knowledgeable sales staff will be happy to assist. Would you like to give a Tacoma a test drive? Stop by our dealership at 6501 Youngerman Circle in Jacksonville to find out what it feels like behind the wheel. We are open from 8:30 a.m. to 8 p.m. Monday-Saturday, and from 10 a.m. to 7 p.m. on Sunday. While you're at it, you can check out our selection of new vehicles or browse our available used vehicles so you can compare the Tacoma with other excellent vehicle options. Images via toyota.com

5 Best Brunch Spots in Jacksonville, FL

Image via Unsplash by alexandrakusper | Licensed by Unsplash Going to brunch with your family or friends is an excellent way to spend a bit of your weekend. Most restaurants offer a combination of tasty breakfast and lunch options, ensuring there's something for everyone to enjoy. Our team at Keith Pierson Toyota created this list of some of the best places to go for brunch in the Jacksonville area to help you find somewhere new to try this summer. more Jax Beach Brunch Haus Jax Beach Brunch Haus is a local favorite serving breakfast, brunch, and lunch fare all day. It also has a full-service bar and offers a variety of coffee, espresso, and tea beverages. It's located just minutes from Jacksonville Beach, so it'll be a quick trip for you. This cafe also has a kids menu and vegan and gluten-free options, helping to ensure there's something for everyone in you party to enjoy. The menu includes a selection of classic brunch options, such as a selection of unique takes on eggs benedict, shrimp and grits, steak and eggs, avocado toast, breakfast tacos, and breakfast sampler platters. If you're more interested in lunch, choose from a selection of tasty salads, sandwiches, and quesadillas. Consider pairing your meal with a classic mimosa or trying one of its bubbly cocktail options. Location: 610 3rd St. S., Jacksonville Beach, FL 32250 Brunch Hours: 8 a.m. to 2 p.m. Wednesday through Monday TacoLu TacoLu originally opened in 2008 as a taco stand and quickly grew into the Baja-style Mexican restaurant Jacksonville locals know and love. Located less than 10 minutes from the beach, this restaurant offers a selection of tacos and a variety of tequila options. While it's open for regular dining seven days a week, it only offers brunch on the weekends. Much like the standard dining menu, the TacoLu brunch menu includes a selection of breakfast tacos and brunch entrees. Choose from classic brunch favorites like huevos rancheros or chorizo and eggs, or think about trying the Don "The Magic Juan." This includes tater tots, cheddar cheese, and bacon scrambled with three eggs and topped with pico de gallo and more cheese. Another great option is the Don Patrol, which Southern Living Magazine named as one of the best brunches in South Florida. This is a large flour tortilla stuffed with two eggs, tater tots, chorizo, black beans, and cheese. Location: 1712 Beach Blvd., Jacksonville Beach, FL 32250 Brunch Hours: 10 a.m. to 2 p.m. Saturday and Sunday Cool Moose Cafe Cool Moose Cafe is a family-owned business that opened in 1998 with the goal of serving excellent food and coffee with friendly neighborhood service. It prides itself on being a place for family and friends to gather and fostering a sense of community. It's located along the St. Johns River just minutes from the Cummer Museum of Arts & Gardens, and it serves only brunch on Sunday and breakfast and lunch options Wednesday through Saturday. The Cool Moose Cafe menu offers a variety of breakfast favorites omelets, salads, sandwiches, pastries and more. For a hearty breakfast, consider the Cool Moose Breakfast, which includes two farm-fresh eggs, double-stack pancakes, toast, smoked bacon, sausage, and home fries or grits. Another favorite option is the Southern Duo, which is a southern-style chicken breast served on buttermilk biscuits and covered with sausage and gravy. Veggie loves may like the Breakfast Portobello, which is a grilled Portobello mushroom cap stuffed with sauteed veggies, topped with Parmesan cheese and two eggs and served with toast and home fries. Location: 2708 Park St., Jacksonville, FL 32205 Brunch Hours: 8 a.m. to 2 p.m. Wednesday through Sunday Valley Smoke BBQ Valley Smoke BBQ opened in 2017 to serve up a selection of slow-smoked barbecue and southern-inspired entrees. It also has a bar and lounge that serves more than 150 scotch and bourbon options. The restaurant is right along the Intracoastal Waterway, and it has usable docks for you to park your boat while you dine. The Valley Smoke BBQ brunch menu brings together the best of brunch favorites with a southern barbecue influence. Choose from options like churrasco steak and eggs, BBQ shrimp and grits, brisket eggs and hash, or southern fried chicken and waffles. Consider pairing your meal with a cocktail, such as a bloody Mary or a mimosa. If you're looking for a sweet way to finish your brunch, try the beignets, which are served with a coffee caramel sauce and powdered sugar. Location: 11 S. Roscoe Blvd., Ponte Verda Beach, FL 32802 Brunch Hours: 11 a.m. to 3 p.m. Saturday and Sunday Taverna Taverna opened in 2009 to bring authentic Italian cuisine to the Downtown Jacksonville area. This award-winning restaurant and wine bar offers modern interpretations of classic Italian favorites, and it has an wine list that earned recognition from Wine Spectator. With options for indoor and outdoor seating and the option to make reservations, this is a perfect spot for brunch just minutes from Marco Lake. Taverna's brunch menu offers selection of brunch classics, and it's able to prepare many of these options as gluten-free dishes. Consider starting with a basket of pastries to share or a prosciutto scone. Choose from entrees like lemon ricotta pancakes, steak and eggs, or Taverna hash, or choose the build-your-own breakfast pizza option. Taverna also offers plenty of cocktail options at brunch, such as classic mimosas and bloody Marys, as well as its full cocktail, wine and beer menu. It has a small selection of exclusive brunch cocktails you may also try. Location: 1986 San Marco Blvd., Jacksonville, FL 32207 Brunch Hours: 10 a.m. to 3 p.m. on Sunday That brings us to the end of our guide about some of the best brunch places in the Jacksonville area. At Keith Pierson Toyota, we're proud to serve the Jacksonville community, and we hope our list helped you find a new place to grab brunch with your friends or family. Don't see your go-to brunch spot listed ? Send us a message to share your recommendation. We may even update our guide to include your suggestion.

Can I Sell My Car To A Dealership?

Toyota Camry via Flickr by crash71100 | Licensed by CC0 1.0 Are you looking for a quick and hassle-free way to sell your car so you can buy a new one? If this sounds like you, selling your car to a dealership could be the perfect solution. Here at Keith Pierson Toyota, we can offer you a competitive price for your used car, SUV, or truck. To learn more about our offers, contact us today and tell us a bit about your vehicle. more How Do You Sell Your Car to a Dealership? Selling your car to a dealership is usually a relatively straightforward process. You can get started by using their valuation tool to get an idea of how much your car will be worth. Some dealerships work with valuation services like KBB to provide you with an instant cash offer, which is based on your description of your car. Dealerships typically reserve the right to adjust the offer if they discover that the condition of your vehicle is different from how you described it following an inspection. It may help if you use several online tools to obtain more than one valuation for your vehicle. There are various factors that go into attaching a value to your car, including its make, model, driving mileage, and general condition. In addition, regional variations in price may occur if a particular type of vehicle is especially popular in your local area. By gathering valuations from a few different sources, you can have a better idea of whether the offer you're receiving is competitive or not. If you're happy with the valuation provided for your vehicle, the next step is to bring it to the dealership. When you arrive, explain to a staff member that you're looking to sell your car. They will then arrange for an inspection and go through the necessary paperwork with you. Since dealerships have considerable experience in buying used cars, you may be able to conclude the deal and take care of all the associated paperwork in just one visit. To make sure that the transaction is finalized as smoothly as possible, remember to bring key documents with you to the dealership. These include your title to the car and a piece of ID, like your driver's license. If you're still paying off a loan for the car, you'll need to show the documentation to confirm the lien holder. What Are the Advantages of Selling to a Dealership? The first advantage that comes with selling your car to a dealership is simplicity. From the moment you seek a valuation to the conclusion of the deal, you only have to follow a few steps. Some dealerships can finalize the purchase within a day or two. This swift process contrasts with the lengthy struggle you can have if you're trying to sell your vehicle on the private market. You'll first need to prepare advertising material, including text and photos, and then sort through messages from interested parties when you start receiving them. You may have to take time out for various meetings with people who express an interest in your car. Since they're under no obligation to buy your vehicle, you may have to arrange meetings with several people before you can finalize the purchase. Another major plus when you sell to a dealership is security. You can rely on a reputable auto dealership like ours to promptly pay you for your vehicle once the transaction is finalized. If you sell privately, you may have a longer wait until a check clears, and you'll always have the worry that it may bounce. Are There Benefits to Selling Privately? The main benefit to selling on the private market is that you can often get a better price for your car than a dealership will offer. That's because dealerships generally buy used cars with the aim of carrying out some repairs and selling them on to a new driver. As a result, they typically offer slightly lower prices to cover the cost of the work they will have to invest in the vehicle. Another possible advantage is that you may be able to sell your car to a friend or relative. If this is an option for you, you can avoid having to invest the time in advertising your vehicle and meeting with interested parties. What About Trading in? Choosing to trade in your vehicle is a great way to secure a lower price on your next new or pre-owned car. Our trade-in program allows you to deduct the sales price of your current vehicle from the cost of any of our new Toyota cars and SUVs. Alternatively, you can put the value of your vehicle towards the purchase of one of our well-maintained, used cars. One of the most convenient things about trading in is that you can take care of everything in one place. Bring your existing car to our dealership and we can finalize the sale in no time. Then, you're free to explore the extensive inventory on offer in our showroom. Perhaps you like the look of a Toyota Rav 4 or a Highlander if you need an SUV to accommodate your family. If a compact car with great fuel economy is your priority, check out our range of Corollas or Toyota's range of electric cars. In addition to getting a great price for a new vehicle, opting for our trade-in program can save you money on taxes. That's because you'll only be taxed for the outstanding balance you pay us. For example, if you sell us your vehicle for $7,000 and purchase a new one worth $30,000, you'll only pay sales tax on the $23,000 you have to pay us. Now that you know how easy it can be to sell your car to a dealership and the benefits it can bring, we hope you'll consider making Keith Pierson Toyota your auto sales partner. Whether you just want to sell your car or combine it with a trade-in, we're committed to offering you a fair and competitive price with no obligation for you to accept. If you have any questions about selling us your car or our trade-in program, don't hesitate to reach out. One of our auto experts will be standing by to take your call or to chat with you in person if you swing by our Jacksonville dealership.

The Jax Ale Trail in Jacksonville, FL

Image via Unsplash by Josh Olalde | Licensed by Unsplash The Jax Ale Trail is a must-try in Jacksonville for anyone who enjoys a good brew. If you're always seeking new flavors or looking for the trendiest hangouts in town, this trail can serve as the perfect map to local highlights that will check all your boxes for an afternoon or evening of fun. Learn all about the Ale Trail, what it offers, where to go, and how you can make the best of this local feature. more What Is the Jax Ale Trail? The Jax Ale Trail is a collection of local breweries in the Jacksonville, Florida, area that produce distinctive craft beers. If you're looking for a great way to discover new brews, this trail will make all your efforts easier. Though a few of the breweries are within walking distance of one another, most require some driving. You can't tackle the trail in a day, but you can use it as a guide for your adventures over the course of a longer period of time. If you're looking for date night ideas or a few things to fill out a weekend in Jacksonville, this trail can point you in the right direction. To share your adventures on the Jax Ale Trail, you can use the #jaxaletrail or #onlyinjax hashtags on social media. Use these same tags to see what others are doing along the trail and check out their recommendations for top destinations. The Jax Ale Trail Passport The Jax Ale Trail Passport is your guide to all the participating breweries on the trail. You can pick up your passport at the Jacksonville Visitors Center in downtown Jacksonville at 100 North Laura St., Suite 120. Each brewery on the trail has its own stamp. Collect stamps as you visit locations on the Ale Trail to track your progress and collect prizes. Four stamps will earn you a free beer koozie. With eight stamps, you'll get a Jax Ale Trail t-shirt. Collecting 22 stamps earns you a secret prize. Breweries on the Jax Ale Trail The Jax Ale Trail features over two dozen breweries. Here are some of the highlights of these destinations: Strings Sports Brewery This family-friendly brewery features an assortment of games and meals. Visit for employee-created burgers on Mondays, Taco Tuesdays, or a select food and beer pairing on Thursdays. Location: 1850 N. Main St., Jacksonville Hours: 11 a.m. to 9 p.m. Sunday through Thursday and 11 a.m. to 11 p.m. Friday and Saturday Aardwolf Brewing Company Aardwolf serves hard seltzers, barley wines, pilsners, stouts, IPAs, lagers, and more. You'll find food trucks outside to complement your brews. Location: 1461 Hendricks Ave., Jacksonville Hours: 3 to 11 p.m. Tuesday through Thursday, 3 p.m. to midnight on Friday, noon to midnight on Saturday, and noon to 9 p.m. on Sunday Hyperion Brewing Company Hyperion Brewing takes a rebellious approach to beer. You can become a rebel yourself with the Helios Brewer's Experience that lets you play brewmaster and create your own special recipe. Location: 1740 N. Main St., Jacksonville Hours: 4 to 10 p.m. Wednesday and Thursday, 4 to 11 p.m. on Friday, noon to 11 p.m. on Saturday, 11 a.m. to 8 p.m. on Sunday Intuition Ale Works Intuition Ale Works has live music, an in-house restaurant, and a family-friendly atmosphere. This is a great one-stop shop for entertainment and brews. Location: 929 E. Bay St., Jacksonville Hours: 3 to 9 p.m. Tuesday to Thursday, 3 to 10 p.m. on Friday, noon to 10 p.m. on Saturday, 1 to 6 p.m. on Sunday Fishweir Brewing Company Try a flight at Fishweir Brewing for a sampling of any four brews. You'll find sours, sparkling ales, stouts, blondes, and more. Don't miss distinctive small-batch flavors like blueberry hibiscus tea ale or chocolate orange stout. Location: 1183 Edgewood Ave. S., Jacksonville Hours: 3 to 9 p.m. on Tuesday, 3 to 10 p.m. Wednesday and Thursday, noon to 11 p.m. Friday and Saturday, noon to 8 p.m. on Sunday Southern Swells Brewing Company The punchy Karate in the Garage IPA is the flagship brew of Southern Swells. You can catch other intriguing options on taps like Swelltzer mango hard seltzer and Spicy Cukes sour ale with cucumber and jalapeño flavors. Location: 1312 Beach Blvd., Jax Beach Hours: 2 to 9 p.m. Monday and Tuesday, noon to 10 p.m. Wednesday through Saturday, noon to 8 p.m. on Sunday Legacy Ale Works Legacy Ale Works offers a variety of events like live music, pop-up markets, and beer pairing dinners. Order dinner from Casa Maria and have it delivered to the bar. Location: 14965 Old St. Augustine Road, Suite 129, Jacksonville Hours: 4 to 8 p.m. on Monday, 3 to 10 p.m. Tuesday to Thursday, 1 to 11 p.m. Friday and Saturday, noon to 8 p.m. on Sunday Wicked Barley Brewing Company Wicked Barley's property includes a pet-friendly beer garden, full-service restaurant, and taproom. There's even a kayak launch and boat dock so you can arrive for the fun by the water. Location: 4100 Baymeadows Road, Jacksonville Hours: 11 a.m. to 10 p.m. Monday to Thursday, 11 a.m. to 11 p.m. Friday and Saturday, 11 a.m. to 9 p.m. on Sunday Ink Factory Brewing Ink Factory Brewery combines the delights of a taproom and espresso bar in a warehouse formerly used for magazine publishing. Location: 602 Shetter Ave., Jacksonville Beach Hours: 9 a.m. to 10 p.m. Tuesday to Friday, and 9 a.m. to 8 p.m. on Sunday. Bold City Brewery Bold City has two Jacksonville locations. The company produces five core beers and a wide range of specialty brews. Lite bites are available downtown, while the production taproom offers a more extensive menu. Locations: 109 E. Bay St., Jacksonville and 2670-7 Roselle St., Jacksonville Hours: Bay Street: 3 to 8 p.m. Monday to Thursday, 3 to 10 p.m. on Friday, 1 to 10 p.m. on Saturday, noon to 5 p.m. on Sunday Rosselle Street: 3 to 10 p.m. Wednesday and Thursday, noon to 10 p.m. Friday and Saturday, noon to 6 p.m. on Sunday What do you think about the Jax Ale Trail? Do you have a favorite destination or know of any key stops that we should be sure to highlight? Contact our team at Keith Pierson Toyota, and let us know about your experiences. We love having the latest insights on Jacksonville's top destinations and greatest experiences.

What is an extended auto warranty?

Toyota RAV-4 2013 by Janitors | Licensed by CC BY 2.0 Are you considering purchasing an extended auto warranty for your car, SUV, or truck? Here at Keith Pierson Toyota, we have some of the most competitively priced vehicle protection plans in the Jacksonville, Florida, area. Contact us today to find out more about the various plans we can offer and take advantage of our expert auto technicians in our service and parts center. more What Is an Extended Auto Warranty? An extended auto warranty is a service contract you can purchase to continue enjoying protection for your vehicle after its factory warranty expires. Most vehicles come with a standard three-year warranty, which expires after 36,000 miles of driving if that comes first. Extended auto warranties are also sometimes called vehicle protection plans or vehicle service contracts. An extended auto warranty can vary in length depending on your needs. You may decide to purchase coverage for a year or two if you plan on selling your car relatively soon to help pay for a new one. Alternatively, longer-term plans are available. The basic idea of an extended warranty is the same as a factory warranty. The plan covers damage to your car's parts and components so you can avoid a large, unexpected repair bill. The extent of the coverage provided by a protection plan can vary depending on its terms. For example, you may choose a full protection plan, which can cover almost all parts in your vehicle with the exception of windshield wipers, which are generally never covered. Alternatively, a more limited vehicle service contract may include coverage for the engine and transmission only. To access the best terms for your vehicle protection plan, you should try to arrange it as early as possible. The fewer miles your vehicle was driven, the more likely you are to be offered a comprehensive warranty for your car. Some providers may be reluctant to offer full coverage if your vehicle is older and already displays several problems. Many drivers wonder whether an extended warranty is worth the price. The answer is usually yes. With a vehicle protection plan, you make a predictable regular payment so you don't have to cough up the full cost of a repair when the time comes. If you don't buy an extended plan, you may make a small saving on your monthly payments. But you could end up having to deal with a bill for hundreds or thousands of dollars to get your vehicle back on the road if it breaks down. Moreover, as your vehicle gets older, the likelihood that it will require servicing will increase. How Does a Vehicle Protection Plan Work? Your extended warranty works like a guarantee so that if something goes wrong with your vehicle, a technician can diagnose the problem and fix it without you having to pay the full cost. The extended warranty comes into force immediately after your factory warranty expires. Once you've identified that there's a problem with your vehicle, all you need to do is make an appointment at our service center. A technician will then carry out a thorough inspection to find out what's required to put things right. Your extended warranty will typically cover the costs for parts and labor associated with the repairs that we conduct. Common problems that a service contract may take care of include mechanical breakdown of parts, other than wear and tear, and the failure of components. Damage to engines, which can often prove costly to fix, is also covered. By contrast, your auto insurance is there to cover damage to your car resulting from external factors. These factors include things like accidents, theft, and storms. Due to the different areas of coverage provided by auto insurance and extended warranties, it's a good idea to have both. Some vehicle protection plans come with additional features. For instance, some providers will commit to loaning you a vehicle if your car needs to stay in the service center for a longer period of time. Other plans may have a roadside assistance feature, which means that a technician can travel to you if you experience a breakdown or other problem while you're on the go. How Can Keith Pierson Toyota Help? Keith Pierson Toyota is your premier destination if you're looking for a dependable auto repair center in Jacksonville. Our mechanics are all trained by Toyota, giving them the skills and knowledge to carry out maintenance and repairs to the highest standards. They also have access to genuine Toyota parts and state-of-the-art equipment for diagnosing and fixing problems. If you purchase an extended auto warranty at our dealership, you can rely on the professionals in our service center to take care of your vehicle. Our auto technicians are experts in a wide range of routine maintenance tasks, including oil changes, brake pad replacements, tire rotations, and fluid top-ups. We're also used to handling more complex tasks, like engine diagnostics and repairs, and bodywork. If you drive a Toyota, there's no better place to get your vehicle serviced than a Toyota-certified service center. Our technicians have extensive experience with all Toyota vehicles, which gives them a familiarity with all Toyota parts and components. Even if you drive a vehicle from another brand, Toyota's commitment to excellence in vehicle manufacturing and servicing will help ensure that the work done by our technicians leaves you satisfied. Our service center works closely with our parts department, which stocks a full range of OEM Toyota parts. The advantage of using these high-quality parts produced by a reputable automaker is that you can be sure of their performance and durability. Aftermarket parts may be cheaper to purchase, but they're often lower quality than genuine parts. Should you have any questions about vehicle protection plans, or anything to do with our service and parts centers, don't hesitate to contact us today. Our team of auto experts here at Keith Pierson Toyota is delighted to serve Jacksonville customers, and we're standing by to take your call. Alternatively, stop by our dealership to chat with one of us in person or get assistance.

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